General Manager-Jobs in Großbritannien

Drive the development and delivery of loyalty and advocacy programmes that build deeper relationships with our customer base, increase advocacy, and support commercial objectives. Work in cross-functional squads to ensure loyalty initiatives are integrated across the business.

• Design and implement loyalty programmes and advocacy initiatives that drive customer engagement and retention.

• Work with Commercial, Product, and Data teams to align loyalty activity with business goals and customer insights.

• Develop communications that celebrate customer milestones, encourage referrals, and build brand advocacy.

• Monitor loyalty metrics and use data to refine and improve programmes.

• Collaborate with the Stakeholder Engagement team to ensure all loyalty communications are compliant and on-brand.

• Assist with the development of key KPIs to ensure continued focus across the business on advocacy and loyalty.

• Detailed understanding of loyalty, CRM, and advocacy marketing strategies and best practices.

• Strong grasp of customer engagement, retention, and advocacy drivers in telecoms, utilities, or other consumer-facing sectors.

• Familiarity with loyalty programme design, referral schemes, and customer lifecycle management.

• Knowledge of data analytics tools, CRM systems, and customer insight platforms.

• Awareness of regulatory and compliance requirements for customer communications.

• Excellent communication and storytelling skills, able to inspire advocacy and loyalty.

• Advanced analytical and data interpretation skills, with the ability to translate insights into actionable loyalty initiatives.

• Strong project management skills, able to deliver multiple programmes and campaigns simultaneously.

• Exceptional stakeholder management and cross-functional collaboration skills.

• Creative problem‑solving and innovation in developing new loyalty and advocacy approaches.

• Ability to measure, report, and optimise loyalty programme performance.

• Significant experience in loyalty, CRM, or advocacy marketing, ideally in a B2C environment.

• Proven track record of delivering successful loyalty or advocacy programmes.

• Experience using data and analytics to shape and optimise customer engagement strategies.

• Experience managing external partners, agencies, or suppliers.

• Demonstrated ability to work in agile, cross‑functional teams.

• Customer‑focused, collaborative, and commercially minded.

• Passionate about building advocacy and loyalty.

• Comfortable challenging the status quo and bringing new ideas.

• Adaptable, resilient, and able to work at pace in a fast‑changing environment.

As a recognised Top 50 Inclusive Employer in the UK, we believe that diversity fuels innovation and success. We’re committed to building a workplace that reflects the communities and customers we serve. At TalkTalk, inclusion is part of our DNA – we’re all 100% human, and we’ve created a culture where you can truly be yourself.

We’re not your traditional 9‑5. We’re a dynamic, flexible workplace, and we’re excited to hear how you like to work. Whether you thrive in collaboration, focus better at home, or prefer a bit of both – let’s make it work.

• Flexible hybrid working – with a minimum of 50% office presence to support teamwork and connection

• Collaborative office spaces designed for creative thinking and innovation

• Free on‑site parking at our offices

• Generous holiday package – 25 days annual leave, 3 wellbeing days, and your birthday off (plus the option to buy up to 10 more days!)

• Private healthcare for all employees

• Competitive pension scheme and performance‑related bonus opportunities

• Free broadband for all employees

• Life event gifts – celebrating milestones like marriages and births

• Inclusive employee networks – open to all, supporting peer connection and thought‑provoking conversations

• Salary sacrifice scheme – save on dental, gym, and more

• Big retail and leisure discounts

• 3 paid volunteering days a year – because making a difference matters to us too