European Brand Manager Spine - Downstream Marketing

Stryker; Paris; Hybride; EUR 40 000 - 60 000; Plein temps

Résumé du poste

A leading medical device company is seeking a Brand Manager for their SPINE portfolio in Paris. The role involves defining brand strategies, managing the product life cycle, and enhancing brand perception through internal and external collaborations. The ideal candidate possesses a Bachelor’s degree, over 5 years of experience in product management or marketing with specific expertise in Spine or Orthopaedics. Excellent interpersonal and analytical skills are essential. This position offers flexibility in work arrangements and a travel percentage of 30%.

Qualifications

• 5+ years of work experience is required.
• 3 years experience in Product Management or Marketing is necessary.
• Experience in Spine, Orthopaedics, or Neurosurgery is required.
• Fluent in local language and English.

Responsabilités

• Serve as the pan-European brand expert for the SPINE portfolio.
• Define annual and long-term brand strategies.
• Develop marketing assets and campaigns for local adaptation.
• Build relationships with local marketers and sales teams.
• Manage the regional product life cycle and analyze business performance.

Connaissances

Analytical skills

Interpersonal communication skills

Presentation skills

Problem-solving skills

Formation

Bachelor’s degree

Description du poste

Work Flexibility: Remote or Hybrid or Onsite

Who we want:

• Hard-working winners. Confident, competitive and results-oriented professionals who create a track record of success.

• Dedicated achievers. People who thrive in a fast-paced environment and will stop at nothing to ensure a project is complete and meets regulations and expectations.

• Effective communicators. People who can interpret information clearly and accurately to concisely communicate results and recommendations to stakeholders.

• Collaborative partners. People who build and leverage cross-functional relationships to bring together ideas, information, use cases, and industry analyses to develop best practices.

What you will do:

• Serve as the pan-European brand expert, setting strategic direction and driving growth for our SPINE portfolio.

• Define annual and long-term brand strategies aligned with global objectives to achieve growth, profit, and market share targets.

• Develop and distribute scalable marketing assets, campaigns, and best practices for local adaptation.

• Identify internal and external education, engagement, and brand experience opportunities to enhance brand perception.

• Build and maintain strong relationships with local marketers, sales teams, internal stakeholders, and key customers (KOLs).

• Collaborate with marketing teams to create the Annual Marketing Plan and a 3–5 year portfolio roadmap.

• Support country leadership in demand forecasting and work with supply chain partners.

• Manage the regional product life cycle, including launches (phase‑in) and phase‑outs (PLCM).

• Analyze business performance and brand perception, implementing corrective actions to achieve strategic goals.

• Create Pan European, scalable customer engagement events such as facility tours/events/congresses, hands‑on opportunities, and medical education programs

• Manage branding, messaging, positioning, and pricing of assigned brands based on market, customer, and competitive insights

Minimum Qualifications (Required):

• Bachelor’s degree required

• Min 5+ years of work experience required

• 3 years experience in Product Management or Marketing AND

• Spine Experience or else Orthopeadics / Neurosurgery experience

• Fluent in local language and English

Preferred Qualifications (Strongly desired):

• MBA preferred

• 8+ years medical device or marketing experience preferred

Your profile :

• Excellent presentation and interpersonal communications skills

• Strong analytical and problem-solving skills

• Ability to manage multiple projects while delivering on established timelines

• Ability to be persuasive in the absence of organizational authority

• Must be able to understand and work within complex interdivisional procedures and policies

• Strong ability to adapt and navigate change with ease

Please send your CV in English Travel Percentage: 30%