Jobs in Madrid, España

B2B Sales Manager - Spain

Competitive salary and 10% commission on every sale!

Fluent Spanish / English is essential. Catalan, Italian or French are advantageous

Badiani is an Italian brand with Gelato stores in the UK, Italy, France and Spain! We are a fast-growing business and are entering more exciting markets in 2025, whilst growing our E-commerce and B2B platforms. As such, we’re now looking for an experienced retail / FMCG B2B Sales Manager with relevant food experience within Spanish markets, used to working at pace, making an impact quickly and taking ownership of a territory.

In a market dominated by low-quality products and limited presence of authentic artisan gelato, as Sales Manager, you will drive the expansion of Badiani’s B2B business focusing on the Iberian market, potentially also into the French Mediterranean area. This position offers clear progression into a senior leadership role as the business scales.

A strong Sales / Business Development B2B background in the food industry, along with a true hunger for success, will be key to thriving in this role. It’s essential you’ll have sold into Iberian markets - and you will understand the challenges of working in a small but fast-paced growth retail / FMCG / manufacturing business. This is not a siloed or highly structured position, you’ll be defining, strategising and delivering, generating your own pipeline from scratch, arranging meetings, attending events, using your own network and your own successful sales tactics to build business and increase our revenue from a B2B standpoint.

Build and maintain a robust sales pipeline (cold calling, networking, referrals, events).

Build and maintain a robust sales reporting and monitoring system.

Lead account management for customer success and expansions with B2B customers.

Identify & develop partnership opportunities to enhance brand visibility & drive sales.

Work with the marketing team to develop Sales campaigns aligning with your objectives.

Attend industry events, trade shows, and networking opportunities to represent the company and build strategic relationships.

Manage special sales, e.g., special sales for shareholders, and seasonal sales.

Analyse sales data and market feedback to refine approaches and improve performance.

Collaborate closely with internal teams, including Production, Business Development, and the Heads of Country, to optimise service offerings and share customer feedback.

Contribute insights to help improve our products, services, and customer experience.

Proven experience in Sales / Business Development in a target-driven environment in Spanish markets / territories. Demonstrable track record of Sales success within a growth business.

Persuasive and confident in delivering sales presentations and negotiations.

Fluency in English & Spanish is required. Fluency in Catalan, French, or Italian is highly valued.

Take ownership of sales and directly shape our growth

Be part of a fast-growing, international gelato brand

Progress into senior leadership roles as the business expands

We are a small but ambitious company, seeking a driven and adaptable professional who thrives in a fast-paced, start-up environment. You may work as Sales Lead, Head of Sales, Sales Manager, Business Development Manager, BDM, Senior Sales Executive, or similar.