Social Media Manager

Financecolombia; Madrid; Presencial; EUR 30.000 - 45.000; Jornada completa

Descripción de la vacante

A leading educational institution in Madrid seeks a Marketing Communications Specialist to support and implement social media strategies, create engaging content, and analyze marketing performance. The ideal candidate has a bachelor's degree, social media expertise, and strong communication skills. Join a dynamic team committed to transforming lives through education.

Formación

• Bachelor’s degree in marketing, communications, or a relevant field.
• Proven expertise in social media marketing and platforms.
• Native or bilingual proficiency in English, proficiency in Spanish.
• Excellent organizational skills to monitor multiple platforms.
• Strong copywriting skills for social media.

Responsabilidades

• Design and implement the organic social media strategy.
• Manage social media accounts and content creation.
• Analyze data and generate reports.
• Coordinate internal and external communications.

Conocimientos

Social media marketing

Copywriting

Data analysis

Community building

Creativity

Educación

Bachelor’s degree in marketing or communications

Herramientas

Adobe Creative Suite

Hootsuite

Figma

Descripción del empleo

Your mission

Support the marketing and communications team in various tasks related to promoting Schiller International University.

Tasks and Responsibilities

1. Social media strategy: Design and implement the organic social media strategy in coordination with the marketing department.
2. Social media management: Manage social media accounts (Instagram, Facebook, LinkedIn, YouTube, X, TikTok): lead organic strategy, create engagement, plan content, monitor engagement, create monthly reports, and work with agencies for community management.
3. Content creation: Develop content for social media posts, including copies, visuals, and videos.
4. Event coverage: Cover events and activities planned by the University.
5. Benchmarking: Research industry trends, target audiences, and competitors to gather insights for strategy development.
6. Campaign support: Assist the marketing team with videos, scripts, copies, and industry insights.
7. Analytics and reporting: Analyze data, generate reports, assess effectiveness, and track KPIs.
8. Communication coordination: Coordinate internal and external communications on social media with the Chief Communications Officer and other departments.
9. Collaboration and support: Work closely with the marketing and communications team and GEDU groups to support initiatives and optimize synergies.
10. Agency collaboration: Coordinate with the marketing agency to maintain brand voice on social media.

Your Profile

• Bachelor’s degree in marketing, communications, or a relevant field.
• Proven expertise in social media marketing and platforms.
• Native or bilingual proficiency in English.
• Proficiency in Spanish.
• Strategic thinking for marketing campaigns.
• Strong copywriting skills for social media.
• Ability to analyze marketing data.
• Excellent organizational skills to monitor multiple platforms.
• Effective communication skills for reporting and liaising with agencies.
• Community-building skills and ability to handle high-pressure interactions.
• Tech-savviness for visual content creation and collaboration.
• Problem-solving skills and proactive approach.
• Flexibility to prioritize impactful activities.
• Creativity to improve performance.
• Passion for education and marketing.
• Proficiency with content creation tools (Adobe Creative Suite, Canva, Capcut Pro, Figma).
• Experience in front-of-camera presentation.
• Proficiency with analytics tools (Hootsuite, Metricool, Meta Business Suite, Meltwater).

About us

For over 50 years, we have believed in experiential learning, combining knowledge with humanistic values to develop professional competencies and an international mindset. Our four campuses offer high-quality degree programs in English, recognized in the USA and Europe, encouraging students to study abroad and gain transformative experiences.

At SIU, part of GEDU Global Education, we are committed to transforming lives and communities through education, offering programs that prepare students for success in their careers.

We Connect

https : / / schiller-international-university.jobs.personio.com

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