Social Media & Influencer Growth Lead

Colgate-Palmolive Company; Gauteng; On-site; ZAR 600 000 - 900 000; Full time

Job summary

A global consumer products company in Gauteng is seeking a Social Media and Influencer Lead to manage the comprehensive social media strategy for key brands in Africa-Eurasia. The ideal candidate has over 5 years of experience in social media and influencer marketing, with a track record of increasing brand engagement and driving measurable results. This role involves leading change management efforts, executing effective campaigns, and collaborating closely with digital teams and agency partners. A Bachelor's degree in a relevant field is required.

Qualifications

• 5+ years of experience in social media and influencer marketing.
• Experience in managing complex social media strategies for FMCG brands.
• Strong understanding of social media analytics and trends.

Responsibilities

• Develop and manage the Social Media and Influencer strategy.
• Oversee all organic and paid social media campaigns.
• Define and report on KPIs for all social media initiatives.

Skills

Social media trends awareness

Analytical skills

Communication skills

Creative mindset

Education

Bachelor's degree in Advertising, Marketing, or Communications

Tools

META Business Suite

TikTok Ads Manager

Influencer Management Platforms

Job description

A global consumer products company in Gauteng is seeking a Social Media and Influencer Lead to manage the comprehensive social media strategy for key brands in Africa-Eurasia. The ideal candidate has over 5 years of experience in social media and influencer marketing, with a track record of increasing brand engagement and driving measurable results. This role involves leading change management efforts, executing effective campaigns, and collaborating closely with digital teams and agency partners. A Bachelor's degree in a relevant field is required.