Senior Media Specialist

AKQA Inc; Johannesburg; On-site; ZAR 600 000 - 800 000; Full time

Job summary

A global digital services company is seeking a Senior Media Specialist in Johannesburg to lead performance marketing campaigns across various platforms. This role involves collaborating with the Media Director and supporting client relationships during late South African hours. The ideal candidate will have a strong background in performance marketing, analytics tools, and excellent communication skills. A hybrid work model is adopted, promoting creativity and collaboration.

Qualifications

• Demonstrated success in planning, executing, and optimizing performance marketing campaigns.
• Deep understanding of paid media platforms, bidding strategies, and digital marketing trends.
• Skilled in using analytics tools to evaluate performance and guide strategic decisions.

Responsibilities

• Partner closely with the Media Director to support and grow global client relationships.
• Lead or support client calls scheduled during later South African hours.
• Develop and oversee end-to-end performance marketing strategies across paid media platforms.

Skills

Performance marketing campaign management

Analytics tools proficiency

Project management

Client communication

Job description

Senior Media Specialist

At AKQA, we blend the imaginative application of art and science to create beautiful ideas, products, and services. With an entrepreneurial and collaborative approach, we design adaptive digital services and applications that capture the imagination and deliver impressive returns for our clients.

AKQA Johannesburg are looking for a Senior Media Specialist to join our growing team, working a late-shift schedule (2 PM - 10 PM SAST). This senior role is designed to strengthen our global coverage and better align with international client time zones. As a key strategic partner in performance marketing, you’ll support client engagements, lead campaign execution, and ensure seamless delivery across multiple paid media channels.

ROLE REQUIREMENTS

• Partner closely with the Media Director to support and grow global client relationships.
• Lead or support client calls scheduled during later South African hours.
• Represent the team in cross-regional meetings with AKQA studios and global clients.
• Develop and oversee end-to-end performance marketing strategies across Google Ads, Meta, Programmatic, and other paid media platforms.
• Lead media planning, forecasting, execution, and optimization of campaigns to deliver measurable results.
• Analyze and report on campaign performance, translating insights into actionable recommendations.
• Collaborate with internal teams to ensure alignment across creative, media, and strategy.
• Define and track performance KPIs, ensuring ongoing optimization and achievement of client goals.

QUALIFICATIONS AND CHARACTERISTICS

• Demonstrated success in planning, executing, and optimizing performance marketing campaigns.
• Deep understanding of paid media platforms, bidding strategies, and digital marketing trends.
• Skilled in using analytics tools to evaluate performance and guide strategic decisions.
• Strong project management abilities with proven success in managing cross-functional collaboration.
• Excellent communication and client-facing skills; able to lead discussions and present strategies confidently.
• Experience working with global clients and accommodating international time zones is a plus.

Explore our extensive range of benefits

We believe great work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach including required in-office days. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

AKQA is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.