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A leading healthcare organization in Paarl, South Africa, seeks a Customer Experience Marketing Lead to enhance patient interactions and drive brand loyalty. This role demands 8-10 years in customer experience or marketing leadership, focusing on strategy development and stakeholder engagement. Candidates should possess a relevant degree and knowledge of healthcare regulations. The position offers a permanent contract within a dynamic team of innovators dedicated to improving patient satisfaction.
Mediclinic Southern Africa Corporate Office| Stellenbosch | South Africa
Closing date: 14/01/2026
Number of positions: 1
Recruiter name: Fiona Simone Anderson
Reference number: 65967
Workplace Type:[[cust_WorkplaceType]]
Permanent
Please note if you are an internal employee on a fixed term contract please apply using an external candidate profile and not your employee profile
To drive customer‑centric marketing by leading the design, implementation, and continuous improvement of the organisation’s customer experience strategy across all healthcare touchpoints. The role ensures that patient and client interactions align with the organisation’s brand promise, enhance satisfaction, and support long‑term loyalty.
The role ensures seamless, personalised & empathic interactions that build trust, enhance satisfaction and drive long‑term customer loyalty through a holistic Voice of Customer approach.
Customer Experience Strategy: Lead the development and implementation of a customer experience strategy aligned with business and marketing goals.
Voice‑of‑Customer: Lead the establishment and scaling of Voice‑of‑Customer programmes to capture feedback continuously and ensure insights are actioned to drive tangible improvements. Ensure cross‑functional collaboration and alignment across departments to embed customer‑centric approaches.
Customer Journey Design & Improvement: Oversee customer journey mapping and insights, including identifying pain points and moments of truth using quantitative and qualitative insights. Lead customer journey improvement initiatives across key service lines.
Customer Insight & Analytics: Oversee measurement frameworks and provide insights to inform decision‑making and performance reporting. This includes data analysis, persona development, and insight generation activities.
Compliance, Governance & Risk: Ensure customer experience practices comply with healthcare regulations, POPIA, and organisational governance requirements.
All applicants will be considered, with the understanding that preference will be given in accordance with the Employment Equity Plan of Mediclinic Southern Africa, as well as internal applicants/employees that meet the minimum requirements.
Please note if you are an internal employee on a fixed term contract please apply using an external candidate profile and not your employee profile