Reporting to: Group Account Director
Direct Reports: Account Manager, Account Executive and Interns
Purpose of this position:
Responsible for maintaining and expanding our client relationships, managing the execution of sponsorship Activation, media accounts, and ensuring client satisfaction.
Job context:
The Senior Account Manager is primarily responsible for:
Managing and Implementing Sponsorship/Brand Activations & Media Accounts as appointed to you. Duties include but are not limited -
Client Relationships:
- Establishing and maintaining relationships with key stakeholders
- Actively participate in client conversations and conduct and control client meetings e.g., take the lead in talks about particular items you oversee.
- Meet regularly with client's teams to plan and progress account activity.
- Gather, share, and act on client feedback on campaign work to build satisfaction, recognition of agency value, and feed credentials/effectiveness award entries.
- Utilize your experience to respond to situations and, where possible, limit the involvement of more senior members of the Client Services team.
Strategy:
- Acquire an awareness of marketing techniques and strategies that are acceptable and effective for your clients.
- Develop an understanding of why creative work has been developed and its relevance to a client’s strategy.
- Participate in brand strategy planning workshops.
Creative:
- Assist strategy in developing creative briefs, feeding in research/account/marketing knowledge.
- Brief creative teams in a simple, concise, yet inspiring manner, making sure they are always fully informed of the client's requirements.
- Ensure that the output is in line with the client’s brief, Mscsports’ standards, as well and all applicable legal and regulatory requirements.
- Present and sell tactical creative ideas and work to clients on accounts that you are managing on a day-to-day basis.
- Challenge client thinking when appropriate, in line with campaign objectives and core creative idea/critique work in a constructive manner in line with the brief.
- Champion and demonstrate a passion for the agency’s creative output.
Delivery:
- Demonstrate organizational and time management skills to effectively manage work requirements.
- Ensure account team members are aware of all critical client deadlines to enable them to support you in prioritizing work.
- Take ownership of all accounts within your portfolio, referring upwards when necessary/appropriate
- Assist senior members with the full Client Management Service Portfolio
- Work closely with cross-functional teams to ensure seamless campaign execution.
- Rights Implementation and Leveraging
- Drive operational efficiency and scalability.
- Manage and update project tracking tools (e.g., progress reports etc.) regularly.
- Prepare notes, contact reports and status documents, and share with the team.
- Financial Management – assist in drafting and management of Budgets, Reconciliation, and Reporting
- Take ownership of invoicing, following up on payment
- Risk Management – take ownership on closing off jobs and look at profit margins and financial growth when dealing with client sponsorships and budgets.
- Ensure all financial procedures are adhered to and understand and work diligently on Chase.
- Take client feedback throughout the development process and function as an intermediary between client and agency throughout the sign-off process.
- Ensure that both internal and external stakeholders involved in projects are informed of all developments, including time, budget, and delivery issues, at every stage of the sign-off process.
- Supplier management - ensure suppliers deliver to the required standard.
- PR & Media Management and understand social media.
- Hospitality
- Assist with ad hoc projects.
People:
- Foster good relationships with all internal departments and cross-functional teams
- Encourage teamwork and effective communication.
- As a senior member of the Client Services team, assist where possible with the coaching and development of more junior members of the team for example, Account Managers, Account Executives and Interns
- Proactively support your manager, bringing forward fresh concepts and challenging assumptions where necessary
- Consult senior team members for guidance and support.
Business Development:
- Play a key role presenting at pitch presentations.
- Work with other agency members to prepare responses to client requests for information and proposals.
- Ensure that clients are aware of all the services Mscsports can offer.
- Spot opportunities for new business and share them with your manager.
Media Solutions:
- Assist manager in updating and managing material chase lists (fixtures, flighting codes, material submissions, and proof of deliveries)
- Assist manager in ensuring media flights correctly through spot list and post-campaign briefs and checks
- Liaise with suppliers continuously renew opportunities and status of existing opportunities
- Accuracy check and analysis of post-campaign data
- General filing and administrative support (contracts, mandates, etc.)
- Accuracy check and analysis of post-campaign data
- Mailing out invoices and other types of administrative communication
- Ad hoc administrative tasks
Qualifications and experience:
Required :
- Relevant qualification
- Minimum 4 years of experience
- Must have worked on large-scale Sponsorship Campaigns and Events
Knowledge
Required : Comprehensive knowledge in -
- Project Management
- Event Management
- Hospitality
- Sport
Skills
Required :
- Proven Event and Project Management skills
- Budget management experience
- Client Service/ Care
- Planning
- Reporting
- Presentation
Personal qualities
Required:
- Open and friendly personality – Excellent people skills - You work well in a team and individual.
- A passion for the industry (either sports, events, or hospitality)
- Aptitude to multi-task effectively in a fast-paced environment
- Structured and deadline-driven
- Aptitude to multi-task effectively in a fast-paced environment
- Strong interpersonal skills
- You want to keep learning and are initiative-taking and disciplined.
- Solutions driven.
- Strategic-operational thinking
- Attention to detail.
- Possess an energetic, outgoing, and friendly demeanour.
- Happy to work on weekends and travel.
Should you not receive a response in 2 weeks, please consider your application unsuccessful.