Remote B2B Saas Go-To-Market Lead

Retailnext; Remote; ZAR 400 000 - 500 000; Full time

Job summary

A leader in retail analytics is seeking a Product Marketing Specialist to enhance its go-to-market strategy. This remote-first position requires over 7 years of B2B product marketing experience, preferably in SaaS or retail technology. The successful candidate will simplify complex product features into benefits and collaborate across teams to craft impactful narratives, driving product messaging and sales enablement for business growth.

Qualifications

• Over 7 years of experience in B2B product marketing, particularly in SaaS or retail tech.
• Proven ability to simplify complex product features into clear customer benefits.
• Experience collaborating with cross-functional teams to create impactful product narratives.

Responsibilities

• Drive the go-to-market strategy for retail analytics products.
• Play a key role in product messaging and sales enablement.
• Collaborate with various teams to enhance product narratives for business growth.

Skills

B2B product marketing

SaaS expertise

Retail technology knowledge

Collaboration

Simplifying complex features

Job description

A leader in retail analytics is looking for a Product Marketing Specialist to drive the go-to-market strategy.

This remote-first role requires over 7 years of experience in B2B product marketing, specifically in SaaS or retail tech.

The ideal candidate will excel in simplifying complex features into customer benefits while collaborating with various teams to craft impactful narratives.

This position plays a key role in product messaging and sales enablement for business growth.