Marketing Officer

Multotec Ltd; Gauteng; On-site; ZAR 200 000 - 300 000; Full time

Job summary

A leading South African company is seeking a PR and Media Communication professional to identify media opportunities and coordinate with agencies. The role requires 5 years of relevant experience in digital marketing and agency management, along with strong communication skills and proficiency in social media and website management. The position entails maintaining online brand campaigns and monitoring ROI, with travel required. Join this dynamic team to drive impactful media strategies.

Qualifications

• 5 years of experience in a similar role specifically focused on digital marketing.
• Experience with agency management and website management.
• Must have a valid driver's license and reliable transport.

Responsibilities

• Identify media release opportunities and liaise with managers.
• Coordinate Fact Sheets and gather supporting documents.
• Monitor media activity and assess ROI.

Skills

Digital marketing

Agency management

Website management

Excellent communication

Organizational skills

Social media proficiency

Education

N.Diploma / Degree in Marketing

Tools

Microsoft Office

SEO tools

Social media platforms

Job description

PR and Media Communication

• Identify potential media release opportunities through participation in GMTs, Agency meetings and liaison with relevant managers
• Coordinate Fact Sheets for the briefing of the PR Agency and gather relevant documents and photographs to support each story
• Brief the PR Agency and assist where necessary to set up interviews between Multotec staff and writers / journalists as required by the PR Agency
• Monitor and assess media activity and ROI
• Ensure all Multotec staff and customers are kept informed of media activity, news and events Electronic Media
• Manage online brand and product campaigns to achieve agreed objectives
• Manage supplier and ensure design of global company website is implemented, maintained and improved as required
• Monitor website performance and coordinate improvements in conjunction with Agency
• Actively drive and manage new content
• Co-ordinate internal projects and complete within target date Lead Management
• Monitor and action all incoming mail leads generated from the website
• Maintain records of all leads as per departmental standards
• Monitor conversions and report on ROI as requested General Administration
• Maintain accurate records of online media activities - N.Diploma / Degree Marketing
• 5 years relevant experience in a similar role specifically with digital marketing, agency management and website management experience
• Travel is required for the role : valid drivers license and own reliable transport is essential
• Excellent communication and English language skills (written and verbal), exceptional organisational skills and has the ability to prioritise own and supplier activities and work under pressure
• Innovative, customer focused, contributes to team success, quality orientated, follows up, is able to use social networking tools and applies digital literacy to work context
• Proficient in Microsoft Office, Internet Website Management / SEO and Social Media