Marketing Manager

Marriott Hotels Resorts; Durban; On-site; ZAR 200 000 - 300 000; Full time

Job summary

A leading global hospitality company seeks a Marketing Manager to direct and execute integrated marketing strategies that drive revenue growth and brand positioning. The role involves collaboration with various teams to align marketing initiatives with operational objectives. A successful candidate must have 2+ years in hotel marketing, budget management experience, and strong analytical skills. Join a dynamic environment that values diverse backgrounds and fosters growth.

Qualifications

• Minimum 2 years’ experience in hotel marketing or related area.
• Exposure to digital marketing and performance reporting preferred.

Responsibilities

• Develop annual marketing plan aligned with hotel objectives.
• Report on marketing performance and analyze campaign data.
• Manage digital presence and marketing budget.

Skills

Hotel marketing expertise

Stakeholder management

Project management

Financial acumen

Education

Two-year diploma or degree in Marketing or related field

High school diploma or GED

Job description

Job Summary

The Marketing Manager is responsible for directing and executing the property’s integrated marketing strategy to support revenue growth, profitability, and brand positioning. Reporting to the General Manager and working closely with the Rooms Division Manager, this role ensures that all marketing initiatives are aligned with hotel strategy, operational priorities, and commercial objectives.

The role leads strategic marketing planning, performance reporting, campaign execution, and stakeholder engagement. The Marketing Manager collaborates closely with Hamac Revenue, ASO Sales, and Hamac Digital Marketing teams to ensure alignment across all topline disciplines, translating market insights and performance data into clear, actionable marketing strategies that drive demand and maximize return on investment.

Essential Functions

Strategy and Planning

• Develops and executes the annual property marketing plan in alignment with hotel business objectives and brand positioning
• Leads strategic marketing planning sessions with Hamac Revenue, ASO Sales, and Hamac Digital Marketing teams
• Partners with the General Manager and works closely with the Rooms Division Manager to ensure marketing strategies support occupancy, guest mix, and overall hotel performance
• Evaluates market trends, competitive performance, and source market data to inform strategic decisions
• Identifies new marketing, partnership, and promotional opportunities to drive incremental revenue

Performance Reporting and Analysis

• Owns marketing performance reporting for the property, including campaign effectiveness, channel performance, and ROI
• Prepares and presents regular marketing reports to the General Manager and other stakeholders as required
• Analyzes website, digital, and campaign data to provide clear insights and recommendations
• Supports owner and stakeholder presentations with relevant marketing analysis and performance summaries

Digital, E-Commerce, and Campaign Management

• Oversees the property’s digital presence including website content, third-party channels, and digital campaigns
• Coordinates digital marketing initiatives with Hamac Digital Marketing to ensure brand compliance and commercial alignment
• Reviews and evaluates website, email, and digital campaign performance, adjusting strategies where required
• Oversees development and maintenance of marketing assets including photography, collateral, and digital content
• Ensures consistent brand voice and visual identity across all guest-facing touchpoints

Budget and Governance

• Manages the property marketing budget, tracking actual versus planned spend
• Provides recommendations on reallocation of marketing funds to maximize effectiveness
• Ensures compliance with brand marketing standards, corporate guidelines, and approval processes
• Maintains accurate records for marketing assets, usage rights, contracts, and vendor agreements
• Oversees approval and processing of marketing-related invoicing in line with company procedures

Relationship and Stakeholder Management

• Develops and maintains effective working relationships with tourism bodies, destination marketing organizations, and local partners
• Acts as the primary marketing liaison between the property and internal commercial teams
• Supports sales teams with marketing tools, collateral, and campaign support to drive conversion
• Manages external vendors and agencies, ensuring quality delivery, brand alignment, and cost control

Education and Experience

Required

• High school diploma or GED with a minimum of 2 years’ experience in hotel marketing, sales, e-commerce, or a related professional area

OR

• 2-year diploma or degree from an accredited institution in Marketing, Business Administration, Hospitality Management, or a related field, with relevant hospitality experience

Preferred

• Experience within an internationally branded hotel environment
• Exposure to digital marketing, e-commerce, and performance reporting in hospitality

Knowledge, Skills, and Abilities

• Strong understanding of hotel marketing, demand generation, and commercial performance drivers
• Ability to interpret performance data and translate insights into actionable strategies
• Strong stakeholder management and communication skills
• Solid project management and organizational capability
• Financial acumen with experience managing and tracking marketing budgets
• Ability to work cross-functionally across revenue, sales, marketing, and operations

Working Conditions / Physical Requirements

• Standard office environment with occasional travel for meetings, site visits, or shoots
• Ability to sit, stand, and work at a computer for extended periods

Equal Opportunity Statement

At Marriott International, we are dedicated to being an equal opportunity employer, welcoming all and providing access to opportunity. We actively foster an environment where the unique backgrounds of our associates are valued and celebrated. Our greatest strength lies in the rich blend of culture, talent, and experiences of our associates. We are committed to non-discrimination on any protected basis, including disability, veteran status, or other basis protected by applicable law.