Marketing Executive

Energy Capital & Power; Cape Town; On-site; ZAR 200 000 - 300 000; Full time

Job summary

A leading energy firm is seeking a Marketing Executive based in Cape Town to drive marketing activities and support promotional campaigns. The ideal candidate will have at least 2 years of experience in marketing, excellent communication skills, and a strong attention to detail. Knowledge of SEO, social media management, and experience with HubSpot and Canva will be advantageous. The role is full-time and requires local residency. If you're passionate about marketing and innovation, apply today!

Qualifications

• 2 years in a marketing executive role ideally involving lead-generation.
• Strong knowledge of MS Office Suite including MS Word, Outlook and Excel.
• Excellent interpersonal skills and the ability to effectively communicate with all levels.

Responsibilities

• Contribute to marketing activities and implement marketing strategies.
• Manage digital tools to enhance campaigns.
• Create and issue promotional electronic newsletters.

Skills

Business Development

Sales Experience

Loyalty Marketing

B2B Sales

Time Management

Marketing

Cold Calling

Microsoft PowerPoint

SEO

Social Media Management

Customer Relationship Management

Lead Generation

Education

Tertiary qualification (Media Marketing related)

Tools

MS Office Suite

HubSpot

Canva

HTML

Job description

Responsibilities

• Contribute to all aspects of marketing activities ensuring best practice marketing techniques and communicating a clear promotional message.
• Work with Marketing Director and Marketing Lead to draft the marketing strategy and then implement accordingly.
• Create and issue promotional electronic newsletters (HTML & Text); implement A/B testing measure effectiveness and adapt according to insights. Become an expert in what constitutes an effective email campaign.
• Develop and implement social media content plan across products and channels aligned with overall marketing strategy.
• Maintain websites apply SEO knowledge and recommend ways to enhance user journey.
• Utilize and manage digital tools (i.e. mobile app survey tool GA4 Hubspot GleanIn CanvaAdobe Suite etc) to enhance campaigns.
• Manage the sponsor and exhibitor promotional campaigns and contribute to campaign strategy.
• Collaborate with the Programming team to deliver speaker advisory board and ambassador marketing promotional packs and follow-up.
• Support in briefing the design and production of delegate marketing materials videos banners and emails.
• Marketing administration including proof reading delivering advertising copy responding to enquiries monitoring competitor activity etc.
• Negotiate and fulfilment of barter details with appropriate media partners and associations aligned to marketing and event strategy.
• Liaise with external suppliers (incl. PR companies designers online providers digital agencies data houses registration companies printers photographers videographers mailing houses etc).
• Support the implementation of research projects to review customer satisfaction and identify portfolio developments.
• Provide onsite support to ensure the smooth running of marketing related activity (i.e. Registration press office research placement of branding and materials; sales stand).
• Assist in the delivery of all planned campaigns.
• Create tracking links and maintain tracking master files per project
• Assist in testing and monitoring active marketing programs with developing ways to improve those campaigns.

Qualifications

• Native French speaker - advantageous
• Tertiary qualification (Media Marketing related).
• SA residence / visa and ability to work. We will not be able to relocate anyone (Cape Town specific)
• 2 years in a marketing executive role ideally involving lead-generation.
• Experience in the use of databases in both mass and targeted direct marketing campaigns
• Strong knowledge of MS Office Suite including MS Word Outlook and Excel
• Excellent interpersonal skills and the ability to effectively communicate with and relate to all levels both within and outside the organization.
• Excellent negotiation and relationship building skills.
• Strong attention to detail.
• Copywriting.
• HTML Proficient.
• HubSpot & Canva experience advantageous

Additional Information

If you are a passionate professional looking for a role in an innovative and global company and you are based in Cape Town please send your CV today.

Please note that only applications submitted through our official hiring platform will be taken into consideration for this role. If you have not heard back from us within 21 days please consider your application unsuccessful.

Remote Work

No

Employment Type

Full-time

Key Skills Business Development, Sales Experience, Loyalty Marketing, B2B Sales, Time Management, Marketing, Cold Calling, Microsoft Powerpoint, SEO, Social Media Management, Customer relationship management, Lead Generation