Marketing & Communications Coordinator

LIFE Healthcare Group; Pinetown; On-site; ZAR 200 000 - 300 000; Full time

Job summary

A leading healthcare provider is seeking a Marketing and Communications Co-Ordinator for their Pinetown facility. The role involves developing marketing strategies, building community relationships, and ensuring brand compliance. Candidates should have a tertiary qualification in marketing and at least two years’ experience. Strong interpersonal skills and the ability to analyze marketing data are essential. This position offers an opportunity to impact patient engagement and community outreach significantly.

Qualifications

• Minimum two years’ experience in a similar role.
• Must be able to work independently.
• Ability to process and analyze relevant statistics.

Responsibilities

• Develop and implement marketing strategies for the hospital.
• Manage media relations and ensure brand compliance.
• Generate reports and analyze referral patterns.

Skills

Problem-solving

Excellent interpersonal skills

Time management

Computer literacy

Education

Tertiary qualification in marketing or communications

Tools

Microsoft Word

Microsoft Power Point

Advanced Excel

Job description

Marketing and Communications Co-Ordinator

Function Marketing and Communications Facility Life The Crompton Hospital Position Marketing and Communications Co-Ordinator Introduction

A vacancy exists for a Marketing and Communications Co-Ordinator based at Life The Crompton Hospital, reporting to the Hospital Manager, Larissa Dhora. The successful candidate will be responsible for strategically marketing the facility, the specialists, and services while building strong relationships with stakeholders and the community. Brand management is crucial for maintaining and enhancing brand equity and trust, alongside nurturing positive stakeholder and media relationships. Effective channel marketing efforts aim to showcase brand, facility and services across various platforms, utilising specialist GP, community and Emergency Unit Channels to drive return on investment.

Critical Outputs

• Build sound, productive working relationships with key stakeholders i.e., General Practitioners and Specialists, Media, and the Community.
• Generate statistics and reports from available hospital information to analyse referral patterns and build a knowledge base to inform strategies and plans.
• Recruitment and marketing of Specialists to General Practitioners and community to grow referrals.
• Develop and implement marketing and communications strategies and plans (aligned to the hospital business plan) aimed at key stakeholders to drive growth for the hospital.
• Develop and implement marketing and communications initiatives aimed at stakeholders including patients, potential patients, and the local community at large.
• Provide marketing and communications support to internal hospital stakeholders as well as national marketing and communications department.
• Provide input into the marketing and communication budget and manage the function efficiently within the prescribed budget.
• Develop informative, brand compliant marketing collateral (i.e. brochures, information leaflets and other branded marketing material) to support marketing and communications initiatives and drive trust.
• Ensure that brand and corporate identity standards, policies and procedures regarding marketing and communication are adhered to throughout the hospital.
• Manage media relations according to set corporate policy and guidelines.
• Assist with enhancing the service to patients and clients from a communication / marketing point of view.
• Be an agent of change and be able to communicate well, on behalf of management, with all major stakeholders.
• Develop and execute a channel marketing strategy to enhance referrals and drive volumes to the units.
• Act as brand ambassador within the unit to ensure brand compliance.
• Monitor social media platforms and community groups for reputation management purposes.

Requirements

• A tertiary marketing, public relations or communication qualification as well as a proven track record in executing marketing and communication strategies.
• Minimum two years’ experience in a similar role.
• Must be able to work independently and use initiative to achieve set objectives.
• Have a clear understanding of the hospital environment.
• Ability to process, analyse and interpret relevant statistics.
• Valid Code 8 Drivers License
• Ability to travel to patient catchment areas independently.
• A proven track record in copywriting and corporate writing as well as knowledge of strategies within an integrated marketing and communications structure will be advantageous.
• Excellent interpersonal skills is essential.
• Excellent time management skills is essential.
• The ability to work in a pressured and changing environment
• Computer literacy (Word, Power Point and Advanced Excel e.g. pivot tables)

Competencies

• Problem-solving, analysis and judgement
• Resilience
• Engaging diversity
• Verbal & written communication and presentation
• Influencing
• Drive & energy
• Excellence orientation
• Ethical behaviour
• Building relationships
• Customer responsiveness
• Organisational awareness
• Leading by example
• Motivating and developing people

Email [e-mail] Closing date Tuesday, January 27, 2026

Internal applicants – Before making an application, you are requested to discuss your application with your line manager. External candidates will also be considered.

Life Healthcare is an Equal Opportunity Employer.

Thank you for your interest in this opportunity. Kindly note that only shortlisted candidates will be contacted. Applicants who have not been contacted within two weeks of the closing date of this advert, should consider their application as unsuccessful.