Junior Digital Specialist

Asus; Gauteng; On-site; ZAR 200 000 - 300 000; Full time

Job summary

An international technology brand is seeking a Junior Digital Specialist based in Gauteng. This role involves supporting the execution and optimization of digital marketing campaigns across various online channels. The ideal candidate will have a diploma in Digital Marketing or a related field, with at least 2 years’ experience in digital marketing. Responsibilities include campaign support, community management, analytics reporting, and content development. Competitive salary and a dynamic environment are offered for professional growth.

Benefits

Competitive salary

Access to latest ASUS innovations

Opportunities for professional development

Dynamic working environment

Impactful large-scale campaigns

Qualifications

• Minimum 2 years' experience in digital marketing or related fields.
• Proficiency in digital advertising platforms and tools.
• Strong analytical skills with a focus on performance measurement.

Responsibilities

• Assist in setup and optimization of digital campaigns across platforms.
• Support community management and content publishing.
• Pull reports and track KPIs for campaign performance.
• Help maintain digital asset libraries and content calendars.

Skills

Digital marketing

Analytics

Content creation

Communication skills

Copywriting

Education

Diploma / Degree in Digital Marketing or related field

Tools

Google Ads

Meta Business Suite

Google Analytics

Excel

Canva

Job description

Role Overview

ASUS South Africa is seeking a Junior Digital Specialist who will support the execution and optimisation of digital marketing campaigns across all online channels.

This role is ideal for someone passionate about digital marketing, analytics, and content creation, who is eager to grow within a fast‑paced environment.

Key Responsibilities

1. Digital Campaign Support
   • Assist in the setup, monitoring, and optimisation of paid media campaigns (Google Ads, Meta Ads, LinkedIn, YouTube, etc.).
   • Conduct basic keyword research and support ad copy creation.
   • Establish UTM tracking and campaign parameters to measure performance from impression to conversion.
   • Ensure campaigns are executed according to timelines and budget allocations.
   • Develop and manage CRM strategies including email marketing, retargeting, automation workflows, and customer retention initiatives.
2. Social Media & Content
   • Schedule and publish posts across platforms.
   • Support community management (responding to comments, inbox queries).
   • Assist in creating simple graphics, copy, and short‑form videos using Canva or similar.
3. Analytics & Reporting
   • Pull reports from Google Analytics, Meta Ads Manager, LinkedIn Campaign Manager, etc.
   • Track KPIs and highlight trends, opportunities, or issues.
   • Help maintain dashboards and ensure data accuracy.
4. Administrative & Coordination
   • Assist with campaign briefs to internal designers.
   • Maintain digital content calendars and asset libraries.
   • Support marketing team with ad‑hoc digital tasks.

Requirements

Education & Experience

• Diploma / Degree in Digital Marketing, Marketing, Communications, or related field.
• Minimum 2 years’ experience.
• Proficiency in platforms including Google Ads, Meta Business Suite, TikTok Ads Manager, GA4, GTM, and Data Studio.
• Strong analytical skills and familiarity with attribution modeling, conversion tracking, and data segmentation.
• Strong communication skills and ability to present data and strategies to both technical and non‑technical audiences.
• Basic understanding of Google Analytics, Google Ads, Meta Business Suite.
• Familiarity with Canva or basic design tools.
• Strong copywriting and communication skills.
• Comfortable using Excel / Google Sheets for basic data work.

What We Offer

• The opportunity to lead digital initiatives for a globally recognized technology brand.
• Competitive salary and access to the latest ASUS innovations.
• A dynamic and collaborative working environment with opportunities for professional development.
• The ability to make a meaningful impact in a fast‑paced, high‑growth sector.
• Opportunity to work on large-scale campaigns and brand initiatives for a global company.