Head of Marketing - Social Media

ABC Worldwide; Durban; On-site; ZAR 600 000 - 900 000; Full time

Job summary

A leading BPO company in Durban seeks a Head of Social Media to drive its LinkedIn content strategy. The role involves managing post creation, engaging with B2B audiences, and optimizing content for reach and conversion. Candidates should have proven LinkedIn management experience and strong writing skills. Competitive compensation and a collaborative environment are offered.

Benefits

A front-row seat to the global BPO and CX industry

Freedom to own the brand’s social voice

Work closely with the executive team

Competitive compensation

Qualifications

• Proven experience on LinkedIn management for a BPO.
• Strong writing and storytelling skills to relate complex services.
• Highly organized and capable of managing the entire content process.

Responsibilities

• Own and develop the BPO’s social media voice, primarily focused on LinkedIn.
• Create daily/weekly posts including articles and thought leadership.
• Track performance and optimize based on metrics.

Skills

LinkedIn management

Strong writing and storytelling skills

Design skills

Organizational skills

Job description

Head of Social Media (LinkedIn-Focused) - BPO

Location – Durban, UMhlanga

Role Overview

We’re looking for a strategic, creative, and results‑driven Head of Social Media to own and execute our LinkedIn content strategy. You’ll build brand presence, drive B2B engagement, and support lead generation by showcasing our people, culture, case studies, and industry insights.

Key Responsibilities

• Own and develop the BPO’s social media voice, primarily focused on LinkedIn
• Create daily / weekly posts (articles, thought leadership, highlights, etc.)
• Collaborate with leadership to amplify our story and value proposition
• Track performance and optimize based on reach, engagement, and conversion metrics
• Ensure all content is aligned with brand tone, voice, and commercial goals
• Manage LinkedIn ads in partnership with the media team (optional, depending on experience)

What We’re Looking For

• Proven experience on LinkedIn management for a BPO
• Strong writing and storytelling skills — you can make complex services relatable
• Eye for design and brand consistency (bonus if you can use Canva or basic design tools)
• Insight into BPO, customer service, or remote team dynamics
• Highly organized and self‑managed: you can own the full content process, from idea to posting

What You’ll Get

• A front‑row seat to the global BPO and CX industry
• Freedom to own the brand’s social voice
• Work closely with the executive team
• Competitive compensation