Digital Marketing Specialist

Bebeesocialmedia; Gauteng; On-site; ZAR 200 000 - 300 000; Full time

Job summary

A dynamic social media marketing agency is seeking a Social Media Manager to develop and implement marketing strategies aligned with business objectives. The role involves creating engaging content for various platforms, planning campaigns, monitoring performance metrics, and collaborating with marketing teams. The ideal candidate possesses proven experience in social media management and excellent content creation skills, alongside strong analytical abilities to drive engagement and conversions.

Qualifications

• Proven experience as a Social Media Manager or similar role.
• Strong knowledge of major digital platforms.
• Excellent copywriting and content creation skills.
• Experience with social media scheduling tools.
• Ability to analyze data and turn insights into actionable strategies.

Responsibilities

• Designs and implements effective social media marketing plans.
• Collaborates with marketing teams to achieve business goals.
• Stays up-to-date with industry trends and best practices.

Skills

Social Media Management

Content Creation

Data Analysis

Copywriting

Social Media Scheduling

Job description

Job Role

Develops social media marketing strategies aligned with business objectives.

Creates engaging content (images, videos, articles) for various digital platforms.

Plans targeted social media campaigns to drive engagement and conversions.

Monitors and reports performance metrics.

Manages community interactions and collaborates with marketing teams.

Researches industry trends and optimizes content schedules.

Manages paid social media advertising campaigns.

Key Qualifications

• Proven experience as a Social Media Manager or similar role.
• Strong knowledge of major digital platforms.
• Excellent copywriting and content creation skills.
• Experience with social media scheduling tools.
• Ability to analyze data and turn insights into actionable strategies.

Responsibilities

• Designs and implements effective social media marketing plans.
• Collaborates with marketing teams to achieve business goals.
• Stays up-to-date with industry trends and best practices.