Digital Marketing Specialist

I-Fundi; Gauteng; On-site; ZAR 300 000 - 450 000; Full time

Job summary

A leading digital marketing firm in Gauteng is seeking a Digital Marketing Specialist to enhance brand awareness and drive ecommerce sales. Responsibilities include creating digital marketing campaigns, website management, and campaign performance analysis. Candidates should be Google certified and have 3-5 years of experience in digital marketing strategies. Strong knowledge of all marketing channels and tools is essential for success in this role.

Qualifications

• 3-5 years of experience in developing and implementing digital marketing strategies.
• Google Certified with advanced knowledge of SEO.

Responsibilities

• Create and execute digital marketing campaigns.
• Administer websites and publish content.
• Monitor and optimize marketing campaigns.

Skills

Google Analytics

Google Ads

Facebook Ads

LinkedIn Ads

Search Engine Optimization (SEO)

Digital Marketing

Education

Digital Marketing Qualification

Job description

Sandton, South Africa | Posted on 11 / 06 /

The Digital Marketing Specialist

The Digital Marketing Specialist is a strategic member of the iFundi marketing team and will be responsible for developing, overseeing and optimizing digital marketing initiatives to maximize brand awareness, ecommerce sales and lead conversion through paid ad channels.

Responsibilities

• Create and Execute Digital Marketing Campaigns
• Administer Websites & Publish Content
• Monitor & Optimize Marketing Campaigns
• Use data analytics to measure, analyze, and report on campaign performance
• Advanced knowledge of Search Engine Optimization (SEO)
• Website administration and content publishing

Requirements

• Google Certified
• Digital Marketing Qualification
• 3-5 years of experience in developing and implementing digital marketing strategies
• Strong proficiency in Google Analytics, Google Ads, Google Tag Manager, Facebook Ads, and LinkedIn Ads
• Strong knowledge and experience of all digital marketing channels, online marketing tools and best practices
• Proven record of successful budget management and management of advertising channels to meet target KPIs thresholds necessary
• Critical thinker and problem-solver

General Skills

• Team-player
• Self-disciplined and motivated
• Able to perform under pressure
• Willingness to multi-task
• Service-orientated
• Assist with additional tasks not related to the job description, requested by Marketing Manager