Digital Advertising Specialist

Discovery Ltd.; Roodepoort; On-site; ZAR 200 000 - 300 000; Full time

Job summary

A leading financial services provider in Roodepoort is looking for a Digital Advertising Consultant. In this role, you'll implement and optimize campaigns, collaborating with brands on advertising content. Candidates should have a marketing degree and 2+ years of experience in platforms like Google Ads and Meta Ads Manager. This position offers a chance to excel in digital advertising, implementing best practices and staying updated with industry trends.

Qualifications

• 2 years of experience in digital advertising.
• Proficient in various advertising platforms including Google Ads and Meta Ads Manager.

Responsibilities

• Implement campaigns and monitor performance.
• Work with brand to update creative and ad copy monthly.
• Conduct opportunity mining with Google and Meta account managers.

Skills

Paid Search (Google Ads)

Paid Social (Meta Ads Manager)

Display Advertising

Programmatic Advertising Platforms (e.g., DV360)

YouTube Ads

LinkedIn Ads

TikTok Ads

Data Visualization (Looker Studio, Power BI)

Education

Relevant marketing degree

Job description

Overview

Business Unit: Marketing
Function: Marketing Management
Date: 28 Jan 2026

Discovery| Marketing

Role

Digital advertising consultant

Responsibilities

• Implement campaigns and monitor campaign performance and document any AB tests and results
• Work with brand to update creative and ad copy monthly
• Implement day-to-day optimisations and conduct opportunity mining and work with Google and Meta account managers to look at better campaign optimisation or best practice
• Assist in monthly MANCO report updates with key metrics
• Keep a record of all changes made on central team Google docs
• Stay on top of digital advertising trends, skills, platform changes, and best practice and do yearly Google certification and Meta blueprint (as well as any other additional training)
• Ensure monthly invoices are signed off, allocated to the correct cost centres and paid on time
• Implement content marketing and Recommender campaigns

Personal Attributes (Power Skills)

• Values Driven
• Optimistic
• Learn on the Fly
• Resilient
• Instils Trust
• People Savvy
• Drives Results
• Problem Solver

Technical Skills

• 2 years
• Paid Search (Google Ads)
• Paid Social (Meta Ads Manager)
• Display Advertising
• Programmatic Advertising Platforms (e.g., DV360)
• YouTube Ads
• LinkedIn Ads
• TikTok Ads

Advantageous

• UTM Governance & Tracking Hygiene
• Data Visualization (Looker Studio, Power BI)
• SEO / GEO Knowledge

Education

• Relevant marketing degree

Employment Equity

The Company’s approved Employment Equity Plan and Targets will be considered as part of the recruitment process. As an Equal Opportunities employer, we actively encourage and welcome people with various disabilities to apply.