Data-Driven Marketing Specialist (SQL & Ab Initio)

nedbank; Johannesburg; On-site; ZAR 450 000 - 600 000; Full time

Job summary

A leading South African financial institution is seeking an LMA Data Specialist to enhance data-driven marketing efforts. The role involves managing data processes, collaborating with stakeholders, and optimizing campaigns using SQL and Ab Initio. Ideal candidates should have at least 2 years of SQL experience, logical thinking skills, and a relevant degree. This position offers exposure to various business areas and growth in a dynamic environment.

Qualifications

• 2+ years experience in SQL required.
• Understanding of data-driven marketing is essential.
• Knowledge of SQL Development and Ab Initio is an advantage.

Responsibilities

• Manage data aspects of the Intelligent Driven Marketing process.
• Partner with business to understand campaign strategy.
• Ensure campaign data is on time and of high quality.

Skills

SQL

Data Analysis

Logical Thinking

Business Writing

Education

Advanced Diplomas/National 1st Degrees

Degree in Information Technology or Business Management

Tools

Ab Initio

Power BI

Job description

A leading South African financial institution is seeking an LMA Data Specialist to enhance data-driven marketing efforts. The role involves managing data processes, collaborating with stakeholders, and optimizing campaigns using SQL and Ab Initio. Ideal candidates should have at least 2 years of SQL experience, logical thinking skills, and a relevant degree. This position offers exposure to various business areas and growth in a dynamic environment.