advertising specialist

5PM YouTube Marketing Agency; Cape Town; On-site; ZAR 500 000 - 700 000; Full time

Job summary

A leading marketing agency in Cape Town is seeking an experienced Advertising Specialist to drive data-driven creativity across major social platforms such as YouTube, Meta, and TikTok. This role demands a detail-oriented individual with at least 5 years of experience, strong leadership abilities, and keen insight into campaign performance. Join a collaborative environment that emphasizes continuous professional growth and innovative campaign strategies.

Benefits

Competitive salary and benefits package

Supportive, collaborative team environment

Access to continuous learning and development opportunities

Team lunches

Qualifications

• Minimum of 5 years experience in a similar role.
• Ability to maintain an overview while managing multiple moving parts.
• Proactive and curious mindset with a passion for continuous improvement.

Responsibilities

• Set up and launch campaigns across multiple social platforms.
• Monitor campaign performance closely to ensure optimal pacing.
• Analyse campaign data to identify opportunities for improvement.
• Deliver clear, insightful reporting outlining performance results.
• Act as the advertising point of contact.

Skills

Strong organisational and planning abilities

Excellent numerical insight

Task-oriented leadership

High stress resilience

Curious mindset

Job description

Your Role

At Team5pm, we’re shaping the future of data-driven creativity across social platforms. We combine strategic insight, storytelling, and performance expertise to help brands grow meaningfully on Meta, TikTok, LinkedIn, YouTube and beyond.

We’re looking for an Advertising Specialist who thrives in a fast-paced, detail-driven environment and knows how to turn platform data into actionable results for clients.

Key Responsibilities

• Set up and launch campaigns across multiple social platforms using the correct targeting, formats, budgets, and objectives aligned with media plans and client briefs.
• Monitor campaign performance closely to ensure optimal pacing, budget utilisation, and progress toward client goals.
• Analyse campaign data to identify opportunities for improvement, and proactively share optimisation recommendations with the Campaign Manager.
• Deliver clear, insightful reporting outlining performance results, learnings, and strategic takeaways.
• Act as the advertising point of contact, confidently answering questions and guiding both internal teams and clients where necessary.

Stay ahead of platform updates and trends, proposing new ideas, tests, and approaches that can elevate campaign performance.

Meet Team5pm

We are a data-driven social agency focused on effectiveness. Since 2018, we’ve been developing creative content that resonates with target audiences and drives conversions. With deep platform-specific expertise powered by insights into consumer search and viewing behavior, we help brands generate attention, boost preference and achieve results on social media. From YouTube and TikTok content to digital-first commercials and influencer campaigns, we’ve got it all covered.

Operating out of Amsterdam, Stockholm, Cape Town, and Warsaw, we partner with an international network of clients that includes Prime Video, GAMMA, bol, and KPN. Our work has earned us recognition such as SAN Awards, ADCN Lamps, Effie Awards, The YouTube Works, The Webby Awards, The Global Search Awards, and The European Video Awards.

What We're Looking For

• Strong organisational and planning abilities.
• Ability to maintain an overview while managing multiple moving parts.
• High stress resilience and adaptability in dynamic environments.
• Excellent numerical insight and confidence working with data.
• Task-oriented leadership; taking responsibility for execution and quality.
• A proactive and curious mindset with a passion for continuous improvement.
• Minimum of 5 years experience in a similar role.

What We Offer

• A supportive, collaborative team environment across regions.
• Opportunities to grow, specialise, and contribute meaningfully to our clients’ digital success.
• The chance to work on diverse campaigns across major social platforms.
• A culture that values openness, creativity, and smart problem-solving.
• Team lunches, great people, and a workplace that balances ambition with a human touch.

Why Join Us?

Innovative Environment: Be part of a team that's pushing the boundaries of AI in the creative industry.

Professional Growth: Access to continuous learning and development opportunities to enhance your skills.

Competitive Compensation: Receive a competitive salary and benefits package that reflects your expertise and contributions.

🎯 Ready to shape the next generation of AI-powered storytelling for social platforms?
Apply now and bring your vision to life through the perfect fusion of craft and code.

Our team5pm core values

It is no coincidence that our name starts with 'team'. We wouldn't be anywhere without you, our talented specialist. You are the backbone of everything we do. We want to help you become the best. And you can only be the best if you can be yourself. This means that we work based on these core values:

Combining these guiding principles with innovative methods, the coolest clients and some occasional fun is what working at team5pm is all about.