Trade Marketing

PayJoy; Ciudad de México; Presencial; MXN 200,000 - 400,000; Jornada completa

Descripción de la vacante

A financial service provider in Mexico City seeks a Promoter Manager to oversee field marketing agencies. The role involves developing demand generation strategies, analyzing data, and ensuring brand adherence among agencies. A Bachelor’s degree and 4+ years of relevant experience are required. Benefits include 100% funded health insurance and annual perks.

Servicios

100% Company-funded Health and Life Insurance

Indefinite-term contract

20 days of vacations

Co-working Travel perk

Professional Development perk

Formación

• Minimum of 4 years of experience in field marketing or sales management.
• Proven ability to interpret complex data.
• Experience in financial analysis and understanding marketing metrics.

Responsabilidades

• Lead and execute regional demand generation strategy.
• Oversee relationships with field marketing agencies.
• Analyze sales data and identify trends.

Conocimientos

Analytical skills

Excellent communication and interpersonal skills

Team management

Budget management

Educación

Bachelor’s degree in Marketing or Business Administration

Descripción del empleo

About PayJoy

PayJoy is a mission-first financial service provider dedicated to helping under-served customers in emerging markets to achieve financial stability and success. We lend through our patented technology that turns a smartphone into digital collateral, and our cutting-edge machine learning, data science, and anti-fraud AI allow us to offer the lowest cost and qualify the most customers in the industry. As of 2025 we have brought billions of dollars in credit to 15 million customers, doubling in the last two years while remaining strongly profitable and sustainable for the long term.

This role

The Promoter Manager is responsible for managing field marketing agencies and teams of field personnel to develop and execute a national demand generation strategy that effectively drives customer engagement and sales growth.

Responsibilities

• Lead the development and execution of a regional demand generation strategy that drives brand awareness and sales performance.
• Oversee relationships with field marketing agencies, ensuring they adhere to brand values and operational standards. Provide guidance and support to agency partners to enhance their effectiveness in executing campaigns.
• Establish and implement clear, measurable performance targets for field marketing teams. Conduct daily reviews of these targets to assess progress, identify challenges, and adjust strategies as necessary to ensure alignment with sales goals.
• Coordinate and assign promoter personnel and design contract scalability models for each commercial partner, monitoring and evaluating the effectiveness of activities.
• Analyze sales data and marketing metrics to identify trends, successes, and areas for improvement.
• Work closely with senior marketing leaders, finance, and sales teams to create integrated marketing plans and budgets. Ensure that all marketing initiatives are aligned with overall business objectives and supported by adequate resources.
• Provide regular reports on the performance of field marketing initiatives, including ROI analysis, campaign effectiveness, and recommendations for future improvements.
• Monitor market trends and competitors.
• Work with the fraud team to train and curb fraud in the field to ensure healthy and steady growth levels.

Requirements

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• Minimum of 4 years of experience in field marketing, sales management, or related roles, with a focus on managing teams and agencies.
• Analytical skills with the ability to interpret complex data and derive actionable insights.
• Experience in budget management and financial analysis, with a strong understanding of marketing metrics in an early stage startup.
• Demonstrated ability to work under high changing and pressure situations.
• Excellent communication and interpersonal skills, with a talent for building relationships and collaborating across teams.
• Skills to train and motivate the promotion team to be successful in executing their role.

Benefits

• 100% Company-funded Health and Life Insurance for employees and immediate family members
• Indefinite-term contract
• 20 days of vacations
• Phone finance, Headphone, home office equipment and fitness perks.
• $2,000 USD annual Co-working Travel perk
• $2,000 USD annual Professional Development perk

PayJoy is proud to be an Equal Employment Opportunity employer and we welcome and encourage people of all backgrounds. We do not discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.

PayJoy Principles

Finance for the next billion * Ownership * Break Through Walls * Live Communication * Transparency & Directness * Focus on Scale * Work-Life Balance * Embrace Diversity * Speed * Active Listening