LatAm 360° Marketing Lead — Data-Driven Growth

NBC Universal; Ciudad de México; Híbrido; MXN 920,000 - 1,382,000; Jornada completa

Descripción de la vacante

A leading media and entertainment company seeks a Marketing Strategist in Mexico City to drive the growth of projects through innovative, data-driven campaigns. Candidates should possess at least 5 years of marketing experience, preferably in entertainment or media, and a bachelor's degree in a related field. This role requires strong analytical skills and proficiency in advanced English. The position offers a hybrid work model, combining in-office and remote work.

Formación

• 5+ years in strategic marketing, preferably in entertainment or media.
• Experience leading multidisciplinary teams.
• Proficiency in advanced English (spoken and written).

Responsabilidades

• Drive growth through data-driven omnichannel campaigns.
• Design omnichannel plans ensuring creativity and effectiveness.
• Act as a liaison to align territory needs.
• Collaborate with analytics to optimize tactics.
• Supervise creative partners for strategic alignment.
• Implement strategies for various film budgets.
• Consolidate learnings to optimize future campaigns.
• Prepare executive reports for management.

Conocimientos

Transformational leadership

Effective communication

Project management

Creativity

Analytical mindset

Educación

Bachelor's degree in Marketing, Communication, Business Administration

Master's degree

Herramientas

Digital platforms

Data analysis tools

Descripción del empleo

A leading media and entertainment company seeks a Marketing Strategist in Mexico City to drive the growth of projects through innovative, data-driven campaigns. Candidates should possess at least 5 years of marketing experience, preferably in entertainment or media, and a bachelor's degree in a related field. This role requires strong analytical skills and proficiency in advanced English. The position offers a hybrid work model, combining in-office and remote work.