Trade Marketing Supervisor

PT SMART,Tbk; Tangerang; On-site; IDR 100.000.000 - 200.000.000; Full time

Job summary

A leading FMCG company in Indonesia is seeking a Trade Marketing Supervisor to assist in monitoring and executing trade marketing programs aligned with company strategy. The ideal candidate will have a Bachelor's degree in Marketing or Business and a minimum of 3 years experience in sales or marketing, with strong skills in analyzing sales data and managing promotional programs. This role includes regular field visits and coordination with various teams to ensure successful implementation of marketing strategies.

Qualifications

• Minimum 3 years of experience in sales or marketing, preferably in retail or FMCG.
• Experience managing local marketing teams and customer accounts.
• Proven track record in developing and executing promotional programs.

Responsibilities

• Help Trade Marketing Manager to monitor trade program and execution.
• Develop and execute trade marketing programs aligned with company strategy.
• Analyze sales data to identify trends and opportunities.

Skills

Sales and marketing strategies

Analytical skills

Negotiation skills

Budgeting and financial management

Education

Bachelor's degree in Marketing, Business, or related field

Job description

Job Description

Trade Marketing Supervisor will help Trade Marketing Manager to monitor trade program and execution

Develop and execute trade marketing programs at outlets align with company strategy.

Ensure product visibility, display placement, and POSM utilization are carried out effectively and meet established standards.

Conduct regular field visits to monitor trade marketing activities and sales execution.

Analyze sales data (sell‑in, sell‑out, distribution, and channel growth) to identify trends and opportunities.

Prepare reports on market analysis, competitor activities, and outlet performance to support decision‑making.

Manage and supervise promoters/merchandisers, ensuring implementation follows company guidelines.

Coordinate closely with Sales, Marketing, and Distributor teams to ensure smooth program implementation.

Monitor and control trade marketing budgets and assess program effectiveness.

Identify channel development opportunities and propose relevant promotional strategies.

Requirements

Bachelor's degree in Marketing, Business, or a related field.

Minimum 3 years of experience in sales or marketing, preferably in a retail or FMCG environment.

Experience in managing local marketing teams (LMT) and working with customer accounts.

Proven track record in developing and executing promotional programs.

Strong understanding of sales and marketing strategies, particularly in product promotion and account management.

Proficient in budgeting and financial management.

Analytical skills to evaluate program effectiveness and make data‑driven decisions.

Strong negotiation skills, particularly with buyers and partners.

Ability to monitor and evaluate market trends, including competitor activities.

Familiarity with Pareto principle (80/20 rule) for sales and market analysis.