Social Media Manager

Sony Music; Daerah Khusus Ibukota Jakarta; On-site; IDR 100.000.000 - 200.000.000; Full time

Job summary

A leading global music company in Jakarta is seeking a dynamic social media strategist to amplify artists' voices and engage fans through innovative campaigns. The ideal candidate is a passionate storyteller with a deep understanding of social media trends and the ability to turn insights into compelling content. This role offers a vibrant office environment and opportunities for professional growth.

Benefits

Modern office environment

Investment in professional growth

Opportunity to champion positive change

Qualifications

• Deep understanding of social media trends and platforms.
• Skilled in creating compelling visuals and campaigns.
• Able to analyze data and translate insights into strategy.

Responsibilities

• Lead the overall social media strategy for the artists.
• Develop and execute high-impact fan engagement campaigns.
• Analyze performance and turn data into strategic decisions.
• Collaborate with artists and internal teams to align messaging.
• Identify trends to capitalize on emerging opportunities.
• Inspire and guide teams to elevate content quality.
• Build long-term growth strategies for fan relationships.

Skills

Passionate storyteller

Understanding of social media trends

Creating engaging content

Data-savvy

Job description

Be the creative force shaping how the world experiences our artists and their music every day. Your ideas, strategies, and critical thinking will turn moments into movements, building genuine connections between fans and the music they love.

Success in this role means growing not just our followers, but our culture, our artists’ impact, and the energy that defines who we are.

What You'll Do:

• Lead the overall social media strategy: Shaping the digital direction that amplifies our artists’ voices and strengthens the SMEI’s brand across all platforms.
• Develop and execute high-impact campaigns: Crafting culturally relevant ideas that drive real fan engagement and connect music to moments that matter.
• Analyse performance with a critical mindset: Turning insights and audience data into smarter strategies and sharper storytelling.
• Collaborate with artists and internal teams: Acting as the creative bridge that ensures every message, tone, and post aligns with both artistic identity and business goals.
• Identify emerging trends and opportunities: Thinking ahead of the curve to spot what’s next, then transforming those insights into competitive advantages.
• Guide and inspire: Leading with clarity and creativity, elevating people and content to world-class standards.
• Turn insights into long-term growth: Building sustainable strategies that strengthen fan relationships and expand our artists’ digital presence.

Who You Are:

• Passionate storyteller who lives and breaths music and culture
• Deep understanding of social media trends, platforms, and digital communities
• Skilled in creating engaging content—visuals, captions, and campaigns that drive conversation
• Data-savvy and able to translate insights into creative strategy.

What We Give You:

• You join a vibrant global community with the opportunity to channel your passion every day
• A modern office environment designed for you, empowering you to bring your best
• Investment in your professional growth and development enabling you to thrive in our vibrant community
• The space to accelerate progress, positively disrupt and create what happens next
• We give you the platform to champion positive change, with the opportunity to contribute to our social impact, diversity, equity and inclusion initiatives

Equal Opportunities

As an active part of a culturally and socially diverse society, Sony Music’s aim is that our workforce is diverse and inclusive. Sony Music is an equal opportunity employer and supports workforce diversity.

We employ, retain, promote and otherwise treat all employees and job applicants according to their merit, qualifications, competence and talent. We apply this policy without regard to any individual’s sex, race, religion, origin, age, sexual orientation, marital status, medical condition or disability.

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