Senior Product Marketing and Communication Officer

PT Telkomsel Ekosistem Digital; Jakarta Selatan; On-site; IDR 200.000.000 - 300.000.000; Full time

Job summary

A leading digital telecom subsidiary is seeking a Senior Growth Marketing and Communication Officer in Jakarta to drive innovative marketing strategies and enhance brand presence in the digital landscape. The ideal candidate should have 5-8 years of growth marketing experience, a relevant degree, and strong analytical skills. Responsibilities include executing marketing campaigns and collaborating with teams for cohesive messaging. This position offers attractive compensation and various employee benefits, making it ideal for those passionate about digital trends.

Benefits

Attractive total compensation

Private health insurance

Working device provided

Employee development program

Flexible working arrangement

Culture programs

Mental health and well-being program

Various club and engagement activities

Anniversary leave

Qualifications

• 5-8 years of experience in growth marketing or communication, preferably in tech.
• Proven ability to design and execute successful marketing campaigns.
• Strong analytical skills with the ability to interpret data.

Responsibilities

• Design and implement innovative growth marketing strategies.
• Analyze market trends and customer insights.
• Develop and oversee communication plans to enhance brand visibility.
• Collaborate with product and sales teams for unified approaches.
• Leverage digital marketing platforms to optimize campaigns.
• Create compelling content for target audiences.
• Monitor and report on marketing effectiveness.
• Manage relationships with partners and agencies.

Skills

Growth marketing

Communication

Analytical skills

Storytelling

Digital marketing tools

Education

Bachelor’s degree in Marketing, Communications, or a related field

Master's degree

Tools

SEO

SEM

Social media marketing

Job description

About Us

INDICO is a digital technology subsidiary company of Telkomsel, Indonesia's leading digital telecom company. INDICO plays a strategic role as a holding company that houses current and prospective vertical digital business portfolios, including Kuncie (edu-tech), Fita (health-tech), and Majamojo (game). Moving forward, INDICO aims to explore opportunities in multiple verticals adjacent to Telkomsel's digital businesses. As a digital platform company, INDICO aims to leverage Telkomsel's digital assets and capabilities to create a flywheel effect of innovations to develop cross-sectoral digital solutions that will empower Indonesia's digital economy.

INDICO believes that we can reach beyond to empower Indonesians and enable businesses through our strong core values of EPIC WAY (Excellence, Positivity, Impactful Collaboration, Customer First, Walk the Talk, Accountability, Yes-if Mindset).

As a Senior Growth Marketing and Communication Officer, you will be pivotal in driving growth strategies and enhancing our brand presence in the digital landscape. This role demands a strategic mindset coupled with a hands‑on approach to execute marketing campaigns that not only engage but also convert our target audiences. You will work closely with cross‑functional teams to ensure cohesive messaging and brand alignment across all communication channels.

Your responsibilitiesbut not limited to:

• Design and implement innovative growth marketing strategies that align with business objectives and drive customer acquisition.
• Analyze market trends and customer insights to refine marketing tactics and identify new growth opportunities.
• Develop and oversee comprehensive communication plans that enhance brand visibility and reinforce our market position.
• Collaborate with product and sales teams to ensure a unified approach in reaching and engaging customers.
• Leverage digital marketing platforms and tools to optimize campaign performance and boost ROI.
• Create compelling content that resonates with target audiences, improving engagement through various digital channels.
• Monitor, measure, and report on the effectiveness of marketing efforts, providing insights and recommendations for continuous improvement.
• Manage relationships with external partners and agencies to enhance collaboration and achieve campaign goals.

Qualifications

• Bachelor’s degree in Marketing, Communications, or a related field; Master's degree is a plus.
• Minimum 5‑8 years of experience in growth marketing, communication, or a similar role, preferably in the tech or digital industry.
• Proven experience in leading teams.
• Proven ability to design and execute successful marketing campaigns that drive measurable growth.
• Strong analytical skills with the ability to interpret data and translate it into actionable strategies.
• Excellent verbal and written communication skills, with a knack for storytelling and audience engagement.
• Experience with digital marketing tools and platforms, including SEO, SEM, and social media marketing.
• Ability to work collaboratively in a dynamic team environment, managing multiple projects concurrently.
• A passion for emerging digital trends and innovative marketing practices.

Benefits

• Attractive total compensation of salary, festive allowance, and annual bonus
• Private health insurance
• Working device provided
• Employee development program
• Flexible working arrangement
• Culture programs
• Mental health and well‑being program
• Various club and engagement activities
• Anniversary leave