Regional Product Application Specialist (Earthmoving)

Caterpillar Inc.; Indonesia; On-site; IDR 200.000.000 - 300.000.000; Full time

Job summary

A leading global manufacturing company seeks a Product Application Specialist in Indonesia to support Earthmoving products. The role includes training sales teams, offering technical support, and preparing product introduction plans. Candidates should have a Bachelor's in a relevant field, a proven track record in commercial roles, and proficiency in Mandarin and Bahasa. This position involves working onsite five days a week with up to 50% travel in the region.

Qualifications

• Proven track record in commercial roles, particularly in dealer and customer-facing environments.
• Strong understanding of regional industry dynamics.
• Experience working in multinational corporations with cross-cultural, global team collaboration.
• Proficiency in Mandarin and Bahasa, essential for engaging with customers.

Responsibilities

• Train district and dealer Sales Representatives on product and application matters.
• Provide ongoing technical support to districts and dealers.
• Prepare introduction plans for new products and monitor NPI progress.
• Build knowledge about competitive systems and machines.
• Mentor less experienced employees in product service and application knowledge.

Skills

Customer focus

Effective Communications

Relationship Management

Technical Excellence

Decision Making and Critical Thinking

Negotiation skills

Value Selling

Education

Bachelor's degree in Engineering, Business, Marketing, or related discipline

Job description

Career Area

Sales

Job Description

When you join Caterpillar, you're joining a global team who cares not just about the work we do – but also about each other. We are the makers, problem solvers, and future world builders who are creating stronger, more sustainable communities. We don't just talk about progress and innovation here – we make it happen, with our customers, where we work and live. Together, we are building a better world, so we can all enjoy living in it.

Your Work Shapes the World at Caterpillar Inc.

Job Summary:

If you are looking for your next role to have a direct impact on the world, we have an excellent career opportunity for you to join Caterpillar’s Construction Industries – Growth Regions team as a Product Application Specialist for Earthmoving products in Indonesia and South East Asia. In this role, you will provide technical and market support for Earthmoving products in regions. Additionally, you will support application and job studies, communicate product and market information to the Product Group, manage New Product Introduction (NPI) process and participate on the market strategy team.

What You Will Do

• Train the district and dealer Sales Representatives on product and application matters (product, services, applications value selling and relevant systems or software).
• Provide ongoing technical support to districts and dealers supporting the customers’ need for detailed technical/performance/application data give rise to dealer requests for assistance and with a “customer first” mentality.
• Prepare introduction plans for new products (NPI). Monitor progress on all elements of NPI and initiate corrective actions. Develop and maintain regional training activities in support of new product launches for your regions.
• Build and maintain up to date knowledge about competitive systems and machines and be able to promote Caterpillar value advantage to aid selling activities vs. each competitor.
• Act as a mentor for less experienced employees with respect to all facets of the role with particular emphasis on product service and application knowledge and Caterpillar systems knowledge.
• Be the primary conduit of technical information to and from the Product Group in support of key regional inputs and in development of business cases for the Unmet Customer Needs process.

What You Have

Customer focus -

• Facilitates creation of the 'right' products and services to resolve customer business issues.
• Fosters strong customer relationships via delivery on commitments, open communication, and on-going feedback/improvement.

Effective Communications

• Communicates well downward, upward, and outward.
• Adapts documents and presentations for the intended audience.

Relationship Management -

• Creates opportunities to educate support teams on client priorities.
• Empowers others to establish collaborative, healthy relationships.

Technical Excellence

• Mentors others to enhance their technical competence and its application to achieve more effective technical solutions.
• Provides effective solutions to moderate technical challenges through strong technical competence, effectively examining implications of events and issues.
• Advises others on the assessment and provision of all technical solutions.

Decision Making and Critical Thinking

• Applies an assigned technique for critical thinking in a decision-making process.
• Assists in assessing risks, benefits and consideration of alternatives.

Negotiation skills

• Works to achieve win-win in negotiations, rather than taking a win-lose approach.
• Uses active listening and probing techniques to surface problems, issues, and interests.

Value Selling -

• Coaches others on the application of 'value selling' principles and practices.
• Delivers value-added services to customers beyond delivery of a purchased product, technology or service consistently.

Top Candidate Will Also Have

• Bachelor's degree in Engineering, Business, Marketing, or a related discipline
• Proven track record in commercial roles, particularly in dealer and customer-facing environments
• Strong understanding of regional industry dynamics
• Experience working in multinational corporations with cross-cultural, global team collaboration
• Proficiency in Mandarin and Bahasa, essential for engaging with Chinese and Indonesian customers

Additional Information

• This position requires working onsite five days a week
• Requires up to 50% travel within Indonesia and SEA region.

Final Details

Caterpillar is not currently hiring individuals for this position who now or in the future require sponsorship for employment visa status; however, as a global company, Caterpillar offers many job opportunities outside of Indonesia which can be found through our employment website at www.caterpillar.com/careers.

About Caterpillar

Caterpillar Inc. is the world’s leading manufacturer of construction and mining equipment, off-highway diesel and natural gas engines, industrial gas turbines and diesel-electric locomotives. For nearly 100 years, we’ve been helping customers build a better, more sustainable world and are committed and contributing to a reduced-carbon future. Our innovative products and services, backed by our global dealer network, provide exceptional value that helps customers succeed.

Posting Dates

January 12, 2026 - January 25, 2026

Equal Opportunity

Caterpillar is an Equal Opportunity Employer. Qualified applicants of any age are encouraged to apply.