NPD & Branding Manager

PT Graha Bumi Hijau; Jakarta Utara; On-site; IDR 667.111.000 - 1.000.668.000; Full time

Job summary

A leading tissue paper manufacturer in Jakarta Utara is seeking an experienced brand manager to develop and implement comprehensive brand strategies. The role involves overseeing product launches and collaborating with cross-functional teams to enhance brand integration. The ideal candidate will have at least 10 years of experience in brand management or product development, along with strong analytical and communication skills. This position promises to foster a culture of innovation within the team.

Qualifications

• Minimum of 10 years of experience in brand management or product development.
• Demonstrated expertise in developing successful brand strategies and product launches.
• Strong analytical and problem-solving skills.

Responsibilities

• Develop and implement brand strategies to enhance company image.
• Oversee creation and rollout of new products.
• Collaborate with teams for seamless brand integration.

Skills

Analytical skills

Communication skills

Interpersonal skills

Problem-solving skills

Education

Bachelor's degree in Management, Marketing, or related field

Job description

Responsibilities

Develop and implement comprehensive brand strategies to elevate the company's image and position in the market

Oversee the creation and rollout of new products, ensuring they align with the brand's vision and customer needs

Collaborate with cross-functional teams to ensure seamless brand integration across all marketing and communications materials

Monitor and analyse market trends, competitor activities, and customer feedback to identify opportunities for brand and product improvements

Lead and mentor a team of branding and product development professionals to foster a culture of innovation and excellence

Evaluate the effectiveness of brand and product initiatives, and implement data-driven optimisation strategies

PT. Graha Bumi Hijau focuses on the tissue paper industry, particularly in the manufacture of tissue paper and converters. We produce jumbo rolls and various finished tissue products. PT. Graha Bumi Hijau is committed to maintaining high quality tissue paper and only produces 100% natural wood fiber wipes. We have a team of highly experienced, competent personnel and high technology to produce high quality tissue paper products such as facial tissue, bathroom tissue, napkin tissue, and towel tissue. This is what makes us committed to making soft, strong, and hygienic wipes under the TESSA and MULTI brands.

Job Qualification

• Bachelor's degree in Management, Marketing, or related field.
• Minimum 10 years of experience in brand management, product development, or a related field.
• Demonstrated expertise in developing and implementing successful brand strategies and new product launches.
• Strong analytical and problem-solving skills, with the ability to interpret market data and consumer insights.
• Excellent communication and interpersonal skills, with the ability to effectively collaborate with cross-functional teams.