Host - D2C (Live Commerce)

Evermos; Kota Bandung; On-site; IDR 100.000.000 - 200.000.000; Full time

Job summary

Evermos is seeking a charismatic Live Commerce Host to represent the brand during live shopping broadcasts. The ideal candidate will engage viewers, present products effectively, and enhance sales through an interactive experience. This role requires at least 1-2 years of hosting experience, strong public speaking skills, and familiarity with digital streaming platforms.

Qualifications

• 1-2 years of experience as a host, presenter, MC, influencer, or content creator.
• Comfortable using live streaming tools and digital platforms (e.g., TikTok Live, Shopee Live, YouTube Live).
• Familiarity with e-commerce or retail sales principles.

Responsibilities

• Engage with live audiences, answer their questions, and encourage participation.
• Collaborate with teams to script show flows and conduct product research.
• Showcase products emphasizing their unique selling points.

Skills

Public Speaking

On-Camera Performance

Audience Engagement

Education

Bachelor’s degree or equivalent experience

Job description

As a Live Commerce Host, you will be the on-screen face representing the brand and/or creator account during live shopping broadcasts. You will engage directly with the audience, present products in an appealing and informative manner, and drive viewer interaction to maximize conversion rates. Beyond being a presenter, you will collaborate with content, commercial, and production teams to ensure each live session is well-prepared, audience-focused, and aligned with business objectives. A successful Host is charismatic, energetic, understands sales dynamics, and is passionate about delivering an engaging live shopping experience.

Key Responsibilities

1. Live Hosting & Audience Engagement:
   - Act as the main presenter during live shopping shows, introducing products and delivering compelling product storytelling.
   - Interact actively with live audiences, answer their questions, and encourage participation through chats, giveaways, or call-to-actions.
   - Maintain a lively, professional, and on-brand persona during all live sessions.
2. Show Preparation & Coordination:
   - Collaborate with content and live streaming assistant/operator teams to script show flows, talking points, and product highlights.
   - Conduct thorough product research to ensure accurate and persuasive presentations.
   - Rehearse and align with technical teams to ensure seamless show execution.
3. Sales-Driven Product Presentation:
   - Showcase products with a focus on their unique selling points (USPs) to influence purchasing decisions.
   - Adapt hosting style to suit different product categories (e.g., fashion, electronics, beauty, lifestyle).
4. Content Feedback & Improvement:
   - Provide feedback on audience preferences, engagement trends, and show performance to improve future live commerce content strategies.
   - Suggest creative ideas for interactive segments, campaigns, or thematic shows.
5. Brand Ambassador Role:
   - Embody the brand's and/or creator account’s image and values, becoming a trusted and relatable figure for the audience.
   - Maintain consistency in communication tone and style across all live shows.

Required Qualifications

• Bachelor’s degree (any field) or equivalent experience.
• At least 1-2 years of experience as a host, presenter, MC, influencer, or content creator (experience in live commerce, teleshopping, or live streaming platforms is a plus).
• Strong public speaking and on-camera performance skills.
• Familiarity with e-commerce or retail sales principles.
• Comfortable using live streaming tools and digital platforms (e.g., TikTok Live, Shopee Live, YouTube Live).