Digital Marketing - Ads Specialist

PT Cut Make Trim; Provinsi Bali; On-site; IDR 100.000.000 - 200.000.000; Full time

Job summary

A leading swimwear manufacturer in Bali is seeking a Digital Ads Specialist to drive both B2B and B2C marketing strategies. The ideal candidate will possess a bachelor's degree in marketing and have at least 3 years of experience in digital advertising within the fashion industry. Responsibilities include managing advertising campaigns, conducting A/B testing, and collaborating with creative teams. In return, they offer competitive salary packages and opportunities for professional development in a dynamic team environment.

Benefits

Attractive and competitive salary package

Career path and growth opportunities

Continuous professional development support

Dynamic and supportive team culture

Qualifications

• 3 years of experience in digital advertising, ideally in fashion e-commerce.
• Strong knowledge of Meta Ads and Google Ads required.
• Data-driven mindset with excellent analytical skills.

Responsibilities

• Plan and optimize paid advertising campaigns across platforms.
• Conduct A/B testing to enhance performance.
• Collaborate with creative teams for effective ad content.

Skills

Digital marketing strategy

Trend intuition

Team leadership

Analytical skills

Creative thinking

Education

Diploma or Bachelor’s degree in Marketing, Business, or Communication

Tools

Google Analytics

Meta Ads

Google Ads

TikTok Ads

Job description

Are you ready to make waves in the swimwear industry?

Join Bali Swim, a global, fast-paced company operating at the intersection of fashion, tech, and entrepreneurship. We empower female‑led brands around the world — and we’re looking for a Digital Ads Specialist to drive both our B2B and B2C marketing engine forward.

We’re not just looking for another marketer — we want a fashion‑savvy strategist with strong digital instincts, trend intuition, and team leadership skills. Ideally, someone who’s been in the trenches of fashion, swimwear, or lifestyle brands.

Key Responsibilities

• Plan, manage, and optimize paid advertising campaigns across multiple platforms (Meta Ads, Google Ads, TikTok Ads, etc.).
• Strategize placements, audience targeting, and budget allocation to maximize ROAS.
• Conduct A/B testing to continuously improve performance and efficiency.
• Monitor, analyze, and report on campaign results, providing actionable insights.
• Collaborate with the creative team to ensure ad content resonates and converts.
• Align online advertising initiatives with offline marketing activities for integrated campaigns.
• Stay ahead of evolving algorithms, platform updates, and digital advertising trends.

Qualifications

• Diploma or Bachelor’s degree in Marketing, Business, Communication, or a related field.
• 3 years of experience in digital advertising, ideally within B2B and B2C e‑commerce in fashion.
• Strong knowledge of Meta Ads, Google Ads, TikTok Ads, and programmatic advertising.
• Proficiency in analytics and reporting tools (Google Analytics, Meta Pixel, etc.).
• Data‑driven mindset with excellent analytical and problem‑solving skills.
• Creative thinker with a strong understanding of the fashion customer journey across B2B and B2C.
• Proven track record of meeting or exceeding KPIs related to sales growth and online campaign performance.

What We Offer

• Attractive and competitive salary package
• Clear career path and growth opportunities
• Continuous learning & professional development support
• A dynamic, collaborative, and supportive team culture

Apply now and help shape the digital voice of one of the most forward‑thinking swimwear companies in the world.

a ground‑breaking creative swimwear manufacturer based in Bali. We work with 100+ brands from across the globe with majority in USA, Europe, Australia. We have a wide portfolio of latest designs and ideas, and thrive in development like no other.