Jobs in Belfast, United States

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At Moodle, we’re on a mission to empower educators and learners worldwide with open, flexible, and innovative digital learning solutions. As the world’s most customizable and trusted open-source LMS, we partner with schools, universities, and organizations in over 200 countries to create better learning experiences for millions. If you’re ready to make a real impact, and be part of a global movement shaping the future of learning, join us—let’s transform education together!"

About the Role

We are on the look out for an enthusiastic, creative, and driven Content Marketing Manager to join our Global Marketing team. You'll have the opportunity to shape our storytelling strategy, work with a passionate team, and see the tangible results of your work on a global scale. If you’re a creative thinker who can combine strategic insight with a hands-on approach to content creation, we’d love to hear from you!

Fully flexible and working from anywhere in Spain or the UK.

What You’ll Do

Most days in this role usually involve a mix of:

• Collaborating with product, sales, partners, and service delivery teams to create content that resonates with our audience and aligns with our brand messaging.
• Defining clear content goals aligned with business goals (e.g., brand awareness, lead generation, customer engagement).
• Managing a seamless content pipeline to keep our target audiences engaged.
• Writing, editing, and producing high-quality content such as blogs, eBooks, whitepapers, videos, podcasts, and social media posts.
• Measuring content performance using metrics like MQLs, SQLs, conversion rates, and ROI to continuously optimise our strategy.
• Leading Moodle’s in-house content agency, guiding a talented team to deliver exceptional results.
• Managing the content marketing budget and ensuring that content production is cost effective and within budget constraints.

Requirements

We’d love to meet you

Especially if you can tell us about your:

• 5+ years of experience in content creation and content marketing in a B2B environment.
• Ability to align content strategy with broader marketing and business objectives
• Proficiency in understanding the target audience through research, personas, and feedback.
• Strong writing and editing skills; ability to create compelling and grammatically correct content.
• Understanding of SEO principles to ensure content ranks well in search engines.
• Proficiency in using analytics tools (e.g., Google Analytics, SEMRush) to assess content performance.
• Basic knowledge of design principles and software for content layout and visual enhancement.
• Proven track record of creating innovative and unique content that engages target audiences.
• Experience leading a creative team.
• Exceptional communication and interpersonal skills, with the ability to collaborate effectively across teams and levels
• You thrive in a diverse, global environment and build strong, positive relationships with your stakeholders.
• Familiarity with Moodle and understanding of the e-learning market is a plus!

What's in it for you?

Moodle has a globally diverse team with over 280 team members in more than 25 countries around the world. We’ve built a passionate team of hard-working, driven and diverse people from all over the world, united by a shared belief in the ability of our platform to make a positive difference to our world. We respect our colleagues and value an open and innovative workplace, filled with integrity and of course a strong focus on education (yes, these are our company values!)

In addition to this you can expect:

• Taking on a genuinely flexible, distributed role, working from anywhere in the world
• A fantastic range of benefits, focusing on work-life balance, wellbeing and ‘choosing your own adventure.’
• Working with a global team on a worldwide platform and make a real difference.
• As a certified B Corp, we are proud to be part of a global community of mission-driven companies dedicated to using business as a force for good.

Learn more about Moodle

Moodle is the world’s most trusted online learning solution, with a growing ecosystem of products and services, including Moodle Workplace, Moodle App, MoodleCloud, and more. The engine of our ecosystem is Moodle LMS, the secure and customisable open source learning management platform used by well over 300 million learners worldwide.

Find out more about us on our website.

At Moodle we are an equal opportunity employer that actively supports diversity and inclusion in the workplace and prohibits discrimination and harassment of any kind. We’re committed to fair recruitment and selection practices, ensuring we are drawing from a diverse range of sources to attract and select the very best person for the job. Learn more in our Diversity & Inclusion Charter.