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Senior Marketing Executive
Meridian Business Support
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Senior Marketing Executive
Job summary
An award-winning membership organization is seeking a Senior Marketing Executive for a 12-month contract. The role involves managing diverse marketing campaigns, collaborating with stakeholders, and developing CRM strategies to enhance member engagement. Benefits include hybrid working, training assistance, and various discounts.
Benefits
Qualifications
- Experience as a Senior Marketing Executive, Coordinator, or Officer in a B2C role.
- Solid experience in managing multi-channel campaigns.
- Strong skills in CRM and copywriting.
Responsibilities
- Manage multi-channel campaigns end-to-end across various platforms.
- Monitor and evaluate campaign performance; make recommendations.
- Develop campaign briefs and execute content creation.
Skills
Would you like to use your B2C marketing skillset in a varied Senior Marketing Executive role working for an award winning, forward thinking business that offers hybrid working?
Our client, a well established, industry leading membership organisation have an exciting Senior Marketing Executive opportunity on a long term contract basis, where you will be responsible for the successful execution of engaging campaigns and activities. You will work collaboratively with internal stakeholders and teams, as well as external agencies to support the development and implementation of the CRM strategy, driving engagement with both existing and new members.
As Senior Marketing Executive, your role will involve:
- Managing multi-channel campaigns end-to-end across channels including CRM, e-mail, magazine, App push notifications, and SMS
- Monitoring and evaluating campaign performance, making recommendations where needed
- Developing campaign briefs for agencies
- Executing content creation across all channels including copywriting and imagery
- Creating marketing communications plans
- Working with the CRM agency to effectively segment and target members and deliver highly relevant messaging
- Working with product teams internally to ensure correct information across all channels
- Assisting with budget management
- Preparing and presenting post campaign analysis
- Ensuring brand positioning and guidelines are maintained along with compliance with relevant legal and regulatory frameworks
- Contributing to market research and competitor analysis.
I am interested in speaking with candidates who have experience working as a Senior Marketing Executive; Marketing Executive, Coordinator, Officer in a B2C role, and who have managed multi-channel campaigns, and who have a solid experience in CRM and copywriting skills.
Salary for this senior executive role is 33,000 to 35,000 p.a. (depending on level of experience).
Please note this role is a 12 month contract position.
Benefits include: hybrid working (mainly from home), discounts on retail, holidays and gym, assistance towards training courses, private health scheme and more!
If you drive parking can be found a short walk from the office, but if you don't want to drive, their office is located within 5 minutes walk from the train station - so very easy to get to!
Meridian Business Support is a recruitment specialist acting on behalf of our client as an Employment Agency for this vacancy.
* The salary benchmark is based on the target salaries of market leaders in their relevant sectors. It is intended to serve as a guide to help Premium Members assess open positions and to help in salary negotiations. The salary benchmark is not provided directly by the company, which could be significantly higher or lower.
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