Head of Communications & Audience Growth

WALLACE COLLECTION; Greater London; On-site; GBP 50,000 - 70,000; Full time

Job summary

A cultural heritage organization in London is seeking a Head of Communications to spearhead audience engagement and revenue generation through innovative marketing strategies. The role demands extensive experience in audience development and communication strategies, managing press relations, and overseeing digital infrastructure. The ideal candidate will possess excellent communication skills, with a focus on creating impactful campaigns to enhance visitor engagement. This position also requires collaborative work across departments to achieve strategic objectives.

Qualifications

• Demonstrable experience of devising and delivering Audience Development and/or Communications strategies.
• Extensive experience of conceiving and delivering effective marketing campaigns.
• Excellent written and verbal communication skills.

Responsibilities

• Devise the Collection’s Communications strategy and ensure implementation.
• Grow target audiences and increase revenue.
• Manage press relationships and oversee press views.

Skills

Audience Development

Marketing Campaigns

Press Relations

Social Media Strategy

Digital Marketing

Communication Skills

Time Management

Problem-solving

Education

Professional qualifications in marketing

Tools

Mailchimp

InDesign

Microsoft Office365

Job description

A cultural heritage organization in London is seeking a Head of Communications to spearhead audience engagement and revenue generation through innovative marketing strategies. The role demands extensive experience in audience development and communication strategies, managing press relations, and overseeing digital infrastructure. The ideal candidate will possess excellent communication skills, with a focus on creating impactful campaigns to enhance visitor engagement. This position also requires collaborative work across departments to achieve strategic objectives.