Graphic Designer (Performance & Brand)

DROOL; City Of London; Hybrid; GBP 35,000 - 50,000; Full time

Job summary

A fast-growing e-commerce startup is seeking a creative Graphic Designer to shape its visual identity. You'll design impactful ads and collaborate with a dynamic team to deliver conversion-focused designs across multiple platforms. Ideal candidates will have over 3 years of e-commerce experience and proficiency in Adobe Creative Suite. This role offers competitive salary, share options, and a hybrid working model.

Benefits

Competitive salary

Share options in a high-growth start-up

Hybrid working model (3 office days, 2 work from home days)

25 days holiday + your birthday + a duvet day + bank holidays

Up to 50-75% off employee discount

Qualifications

• 3+ years of experience in e-commerce graphic design.
• Exceptional portfolio demonstrating creativity and performance.
• Strong understanding of design principles and color theory.

Responsibilities

• Create high-performing social media ad assets.
• Drive the evolution of DROOL's brand system.
• Lead and mentor freelance designers.

Skills

E-commerce graphic design

Creativity

Project management

Adobe Creative Suite

Figma

Tools

Adobe Creative Suite

Figma

Job description

About DROOL

DROOL is a fast-growing e-commerce startup that’s on a mission to become the world’s most progressive destination for discovering unique contemporary art prints and frames. With community at our core, we want to motivate a creative movement that’s driven by self-expression and the empowerment that people should create homes that represent their style and personality.

Having built an ambitious team, we’ve scaled DROOL profitably, delivering over 500,000 art prints worldwide and achieving 400% growth last year. We’re backed by a leading U.S. based VC with deep expertise in building e-commerce powerhouses, including brands like Ruggable, Dr. Squatch, and Fabletics.

Role Summary

We’re looking for a creative, mid-senior weight Graphic Designer with deep e-commerce experience and a passion for design that drives impact. You’ll play a pivotal role in shaping DROOL’s visual identity, crafting scroll-stopping ads that fuel growth, and bringing creative flair to in-house artworks. This is an opportunity to make your mark at a fast-scaling brand that blends culture, commerce, and creativity.

You\'ll collaborate with the Creative Strategist, media buyer and content creator to deliver engaging, conversion-focused designs for Instagram, Facebook, Pinterest and TikTok. In addition to creating adhoc graphics for our e-commerce website, email campaigns and PR/marketing initiatives.

Responsibilities

Revenue-driving social media ads:

• Concept and design high-performing, visually compelling social media ad assets that resonate with each of our global audiences.
• Collaborate with the wider team to deliver best-in-class designs aligned with our seasonal calendar, product drops, and promotional campaigns.
• Leverage AI-powered design tools to accelerate production.
• Monitor platform trends, competitor ads, and audience engagement to inspire new creative concepts.
• Lead, mentor, and inspire our roster of freelance designers to ensure consistent, high-quality creative output.

Brand development:

• Drive the evolution of DROOL’s brand system and visual identity across all channels.
• Act as brand guardian, ensuring consistency in tone, style, and execution across every creative touchpoint.

Qualifications

• Proven experience as a Graphic Designer in the e-commerce industry (3+ years preferred).
• Exceptional portfolio with a proven ability to balance creativity with performance-driven design.
• Strong understanding of design principles, typography, and colour theory.
• A proactive mindset to take your own initiative, with the ability to manage multiple projects in a fast-paced environment.
• Proficiency in Adobe Creative Suite and Figma.

Additional preferred skills/experience

• Experience with motion graphics, video editing, or 3D design tools.
• Passion for e-commerce, consumer retail and/or digital marketing is a plus

About you

• Ambitious and hard-working
• Excited by technological advances, new tools and AI.
• Open to feedback from the team to benefit personal/project development and learning

Benefits

• Competitive salary
• Share options in a high-growth start-up
• 3 office days and 2 working from home days per week
• 25 days holiday + your birthday + a duvet day + bank holidays
• Up to 50-75% off employee discount