Visual Designer

Welltech; Barcelona; Presencial; EUR 40.000 - 55.000; Jornada completa

Descripción de la vacante

A leading health tech company in Barcelona is seeking a Visual Designer to evolve the creative experience of their product. This role involves creating a Visual Playbook, driving brand innovation, and collaborating across teams to enhance user journeys. Ideal candidates will have strong portfolios, experience with design systems, and proficiency in Figma and Adobe tools. Join Welltech in their mission to promote health and wellness worldwide.

Formación

• Strong portfolio showcasing mobile product visuals and storytelling across different experiences.
• Proven experience contributing to visual playbooks or design systems.
• Ability to translate brand guidelines into scalable product visuals.

Responsabilidades

• Create and evolve the Visual Playbook aligning with product strategy.
• Own the visual storytelling layer across product experiences.
• Collaborate with teams to define interactions and animations.

Conocimientos

Visual storytelling

Design systems

Cross-platform adaptation

AI-assisted tools

Figma proficiency

Adobe Creative Suite

Communication skills

Organizational skills

Herramientas

Figma

Adobe Illustrator

Adobe Photoshop

Descripción del empleo

Who Are We?

Welcome to Welltech—where health meets innovation! As a global leader in Health & Fitness industry, we’ve crossed over 220 million installs with life-changing apps, all designed to boost well-being for millions. Our mission? To improve the health of millions of people through intuitive nutrition trackers, powerful fitness solutions, and personalized wellness journeys—all powered by a diverse team of over 700+ passionate professionals with a presence across 5 hubs.

Why Welltech? Imagine joining a team where your impact on global health and wellness is felt daily. At Welltech, we strive to be proactive wellness partners for our users, while continually evolving ourselves.

What We're Looking For

We’re looking for a Visual Designer to own and evolve the creative layer of our product experience. This role combines design craft, visual storytelling, and scalable production systems. You’ll shape the Visual Playbook, drive brand-safe innovation, define motion language, and coordinate freelancers while transforming functional product flows into emotionally resonant user journeys. If you thrive at the intersection of design systems, content production, and collaboration, you’ll make a huge impact here.

Key Responsibilities

• Visual Playbook: Create, maintain, and evolve the Visual Playbook (structure, patterns, naming/versioning) aligned with product strategy, brand narrative, and platform updates.

• Product Experience: Own the visual storytelling layer across onboarding, paywalls, progress flows, and program experiences—defining motion intent, type hierarchy, imagery, and overall look & feel.

• Localization: Adapt visuals for different markets, ensuring cultural sensitivity and accessibility.

• Brand-Safe Innovation: Propose and test visual hypotheses (A/B, multivariate) to improve conversion and retention, codifying winning patterns into reusable standards.

• System & Production Assets: Extend and maintain the product design system (asset standards, components, variants). Prepare export-ready assets, thumbnails, video graphics, and marketing-adjacent visuals.

• Motion & Interaction: Collaborate with motion designers to define interactions, animations, and Lottie assets that clarify user journeys and enhance comprehension.

• Cross-Team Collaboration: Partner with Product, Growth, Content, and Design leads; write clear briefs for freelancers; review and QA deliverables to ensure compliance with the Playbook.

• AI-Assisted Design: Use approved AI tools (Midjourney, Firefly, Stable Diffusion, GPT, etc.) for exploration, variations, and batch production—while ensuring outputs meet brand standards.

• Tool Proficiency: Operate efficiently in Figma (auto-layout, variants, variables, prototyping), Adobe Illustrator/Photoshop, and asset management tools; maintain structured, reusable, and developer-ready files.

Required Skills

• Strong portfolio showcasing mobile product visuals and storytelling - across onboarding, paywalls, flows, and program experiences (iOS/Android).

• Proven experience creating or contributing to visual playbooks, design systems, or component libraries.

• Ability to translate brand guidelines into scalable product visuals, balancing clarity and creativity.

• Experience with localization, accessibility, and cross-platform adaptation.

• Comfortable working with motion principles, basic video direction (moodboards, shoot briefs), and collaborating with production teams.

• Skilled in Figma (auto-layout, variants, structured libraries), Adobe Creative Suite; familiarity with Lottie and AI design tools is a plus.

• Excellent organizational skills (Figma hygiene, asset libraries, spec handoff) and ability to deliver on time.

• Strong communicator who can collaborate across teams and coordinate freelancers with clear, actionable briefs.

Nice to have

• Basic video direction skills (moodboards, briefs, set look & feel).

• Comfort with AI-assisted tools (e.g., Midjourney, Firefly, Stable Diffusion).

Candidate journey

Recruiter call → Meet a team member → Business case → Business case presentation

Why You’ll Love Being Part of Welltech:

Grow Together: Join a culture that champions both personal and professional growth. Here, you’ll thrive as we learn, evolve, and succeed together.

Lead by Example: No matter your role, your leadership matters. Every team member is empowered to inspire and make an impact.

Results-Driven: We’re all about achieving meaningful outcomes. It’s not just about the effort, but the difference we make every day.

We Are Well-Makers: Be part of a movement that’s creating a healthier, happier world. Together, we make well-being a reality!

Check out some of our products:

WalkFit | Yoga-Go | Muscle Booster