Copywriter

Bicester Village; Barcelona; Presencial; EUR 30.000 - 50.000; Jornada completa

Descripción de la vacante

A luxury retail brand in Barcelona is seeking a dynamic Copywriter to create compelling content for marketing campaigns. The ideal candidate has a degree in marketing or communications and relevant experience in luxury retail. Responsibilities include developing engaging narratives and implementing SEO practices. The role offers a generous salary and competitive benefits, promoting a diverse and inclusive workplace.

Servicios

Annual leave including extra leave for personal milestones

Employee discounts

Private medical and dental cover

Employee referral bonus

Formación

• Experience in a copywriting role, especially in luxury retail or fashion.
• Strong command of Spanish, Catalan, and Advanced English.

Responsabilidades

• Develop on-brand copy for marketing campaigns.
• Create engaging taglines and commercial messages.
• Write narrative-driven editorial stories.
• Collaborate with internal teams for cohesive messaging.
• Implement SEO best practices.

Conocimientos

Compelling content creation

SEO best practices

Fashion & lifestyle knowledge

Storytelling skills

Language command

Educación

Bachelor's degree in marketing, communications, or related field

Herramientas

AI-driven copywriting tools

Descripción del empleo

Something Extraordinary Every Day

As our Copywriter at La Roca Village, you will create compelling content for a variety of marketing campaigns, while ensuring that all copy aligns with the company's guidelines and tone of voice.

About the role

• Develop and write on-brand copy for both commercial campaigns and editorial narratives, ensuring alignment with the business goals and marketing strategy.
• Create bold, engaging taglines and commercial messaging that drive brand awareness and sales, particularly through seasonal campaigns and special activations.
• Write narrative-driven editorial stories that reflect the brand’s positioning, incorporating themes of fashion, art, culture, and travel, while maintaining an engaging and aspirational tone.
• Trans-create central campaign copy, ensuring cultural relevance across international markets while maintaining consistency in messaging and tone of voice.
• Collaborate with internal teams (PR, marketing, creative, Clienteling) to deliver cohesive and integrated messaging across all channels: websites, newsletters, digital advertising, boutique communications, landing pages, and special activations.
• Implement SEO best practices to ensure content maximizes its reach and engagement, improving visibility across digital platforms.

Role requirements

• Bachelor's degree in marketing, communications, journalism, or a related field is preferrable
• Experience in a copywriting role or in a senior editorial role, ideally within luxury retail, fashion journalism, or high-end lifestyle publishing, or in a creative agency or advertising agency.
• Strong command of language with impeccable writing, editing, and storytelling skills.
• Deep understanding of fashion, lifestyle, and retail marketing strategies, with an emphasis on customer-centric communication.
• Familiarity with AI-driven copywriting tools for optimizing customer engagement and personalization.
• Knowledge of SEO principles and how to apply them for optimized reach.
• Spanish, Catalan native and Advanced English

There’s no one quite like us

The Bicester Collection are the worlds’ leading luxury shopping destinations, and we are committed to creating magical and memorable experiences for our guests. Taking the name of the founding Village, The Bicester Collection distinguishes the 12 Villages in Europe China and US as one collection of destinations for our guests, our brand partners, our travel and tourism partners, our corporate and financial media, and our colleagues.

Come and live your story with us

The key to our success is the talent and commitment of our people. We are diverse in background, age, experience and leadership style. We believe that an inclusive workforce makes magic happen. We have huge ambition for what we can achieve together, and we want to have fun!

In return for your dedication and hard work, you’ll receive a generous salary and along with a competitive benefits package including annual leave, (extra leave on your birthday, if you are getting married or moving) discounts throughout our villages, a very generous employee referral bonus, access to private medical and dental cover, along with many more!