Produktmanager jobs in Germany

Product Marketing Specialist – North Rhine‑Westphalia

Location: Bochum, Germany
Type: Permanent
Job #16724

Our client is a leading European provider of business‑focused mobility and transport solutions, delivering innovative services that enable seamless movement of people and goods across the continent. With a growing portfolio of digital platforms and value‑added services, they partner with organisations to optimise operational efficiency and improve customer experiences.

• Conducting market and customer research to identify trends, needs, and opportunities.
• Creating and maintaining target customer profiles and buyer personas.
• Supporting the design and implementation of go‑to‑market strategies for new and existing offerings.
• Developing compelling product value propositions tailored to different customer segments.
• Planning and executing integrated marketing campaigns across multiple channels.
• Producing sales enablement content that equips commercial teams with impactful messaging.
• Monitoring campaign performance and providing actionable optimisation recommendations.
• Collaborating closely with product, sales, and customer operations teams to ensure alignment.

• Professional experience in product marketing, preferably in a B2B setting.
• Strong skills in market analysis and customer profiling.
• A creative approach to audience‑focused communication and storytelling.
• Experience delivering marketing campaigns across different channels.
• Data‑driven decision‑making skills with confidence working to KPIs.
• Excellent interpersonal and teamwork skills.
• Fluency in English and German.
• Strong organisational skills, initiative, and a methodical approach to work.

Interested? Get in touch with Christopher Fowers for more information.