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CRM Automation Lead (Marketo, Braze & Salesforce)
Job summary
A leading employment solutions provider in Canada is seeking a CRM Manager to enhance communication journeys for B2B and B2C users. The ideal candidate will have extensive experience with Marketo, Braze, and Salesforce, along with a strong analytical mindset and the ability to work in a fast-paced remote environment. This role offers the opportunity to impact business strategies and access to generous benefits, including an employee share options plan.
Benefits
Qualifications
- 5-7 years experience in a Direct marketing or related environment.
- Ability to work independently in a remote first environment.
- Proven hands-on experience setting up marketing automation workflows.
Responsibilities
- Create, build, test, execute, analyse and refine lifecycle automated nurture programs.
- Understand data integration for better segmentation.
- Stay updated on privacy regulations for email sends.
Skills
Tools
* The salary benchmark is based on the target salaries of market leaders in their relevant sectors. It is intended to serve as a guide to help Premium Members assess open positions and to help in salary negotiations. The salary benchmark is not provided directly by the company, which could be significantly higher or lower.