Strategic Product Marketing for B2B SaaS Growth

Retailnext; Remote; ZAR 300 000 - 400 000; Full time

Job summary

A leading analytics platform is looking for a Product Marketing Specialist to own the marketing strategy for their innovative solutions. You will partner across Product, Marketing, Sales, and Customer Success to drive revenue growth and communicate product value effectively. Candidates should have at least 7 years of B2B product marketing experience, expertise in retail tech, and strong collaboration skills. The role is remote-first with a focus on personal growth and career investment.

Benefits

Best Self Allowance

Recharge Days

Career Growth

Qualifications

• 7+ years of B2B product marketing experience, preferably in SaaS or retail tech.
• Proven success in product launches and sales enablement.
• Strong cross-functional collaboration skills required.

Responsibilities

• Own product value messaging and maintain consistent messaging across channels.
• Develop and lead go-to-market plans for product releases.
• Build and manage sales collateral library.

Skills

B2B SaaS marketing

Retail tech trends

Market research

Data-driven decision-making

Excellent written communication

Customer analytics

Education

Bachelor's in Marketing, Communications, or related field

Tools

Marketing automation tools

CRM tools

Job description

A leading analytics platform is looking for a Product Marketing Specialist to own the marketing strategy for their innovative solutions. You will partner across Product, Marketing, Sales, and Customer Success to drive revenue growth and communicate product value effectively. Candidates should have at least 7 years of B2B product marketing experience, expertise in retail tech, and strong collaboration skills. The role is remote-first with a focus on personal growth and career investment.