Social Media Specialist

Sandi Crowther Recruitment; Durban; On-site; ZAR 200 000 - 300 000; Full time

Job summary

A leading recruitment agency is seeking a Social Media Specialist in Durban. The successful candidate will develop and execute social media strategies, manage campaigns, and grow online communities. Candidates should have a Bachelor's degree in Marketing Communications, 2 years of relevant experience, and strong skills in social media management and copywriting. A salary of R 35,000 is offered, along with a full-time commitment.

Qualifications

• At least 2 years experience as a Social Media Specialist or Manager.
• Proven record of running impactful campaigns and building online communities.
• Strong copywriting, communication, and analytical skills.

Responsibilities

• Develop and execute a powerful social media strategy.
• Align campaigns with overall marketing objectives.
• Collaborate with teams to ensure seamless brand storytelling.
• Manage content calendars across various social platforms.
• Mentor the Customer Support team for engagement.

Skills

Marketing

Photography

Facebook Advertising

Hootsuite

Social Listening

SEO

Web Design

Adobe Photoshop

Social Media Management

Copywriting

Wordpress

Writing Skills

Education

Bachelors Degree in Marketing Communications or related field

Tools

Sprout Social

Hootsuite

Job description

Reference : DUR003496-JK-1

Umhlanga. Join one of the leading names in the online betting industry as a Social Media Specialist.

Are you a creative powerhouse with a strategic mindset and an instinct for spotting the next big trend before it breaks? If you live and breathe social media have a proven record of running impactful campaigns and know how to build thriving online communities, this is your moment to shine.

Duties & Responsibilities

What we’re looking for :

• Bachelors Degree in Marketing Communications or related field
• 2 years experience as a Social Media Specialist or Manager
• Demonstrated success in growing social communities and executing high-performing campaigns
• Experience managing influencer and paid social initiatives
• Proficient in Sprout Social Hootsuite or similar tools
• Strong copywriting communication and analytical skills
• Thrives in a fast-paced environment and manages multiple projects with ease
• Deep understanding of social platforms algorithms and emerging trends

Key Responsibilities

• Develop and execute a powerful social media strategy
• Align campaigns with overall marketing and business objectives
• Collaborate with the Head of Marketing and internal teams to ensure seamless brand storytelling
• Mentor the Customer Support team to maintain a unified and engaging online presence
• Plan and manage dynamic content calendars across Facebook Instagram TikTok X LinkedIn and YouTube
• Brief Designers and Creators to deliver scroll-stopping visuals and videos
• Conceptualise and execute engaging campaigns competitions and influencer collaborations
• Manage budgets for influencer partnerships and giveawaysDefine key metrics track performance and report actionable insights
• Continuously refine strategies based on engagement metrics and audience insights
• Brainstorm fresh exciting ideas that spark engagement and community connection
• Partner with the paid media agency to ensure synergy between organic and paid social efforts
• Contribute to creative testing and performance optimisation

Apply :

Package & Remuneration

R 35 000

Required Experience :

IC

Key Skills

Marketing, Photography, Facebook Advertising, Hootsuite, Social Listening, SEO, Web Design, Adobe Photoshop, Social Media Management, Copywriting, Wordpress, Writing Skills

Employment Type: Full-Time

Experience: years

Vacancy: 1