Social Media Marketing Specialist

TalentPop App; Remote; ZAR 250 000 - 350 000; Full time

Job summary

A growing e-commerce support company in Pietermaritzburg is looking for a creative Social Media Marketing Specialist. You'll develop strategies to enhance brand awareness, create engaging content across multiple platforms, and analyze performance metrics. The ideal candidate should have over 1 year of experience with strong copywriting and creative skills. This role includes benefits like health insurance, performance-based raises, and career growth opportunities. Join us to help brands succeed online!

Benefits

Annual performance-based salary increases

Health and dental insurance or health stipend

Paid Time Off

Holiday Bonus

Recognition and performance incentives

Career growth opportunities

Qualifications

• At least 1 year experience managing social media accounts for a brand or agency.
• Strong copywriting and visual storytelling skills.
• Solid understanding of social media analytics and reporting.

Responsibilities

• Develop and execute social media strategies to grow reach.
• Plan, create, and schedule engaging content aligned with brand voice.
• Monitor performance metrics and optimize campaigns based on insights.
• Engage with online community by responding to comments and messages.

Skills

Social Media Management

Copywriting

Content Creation

Social Media Analytics

Organization

Creativity

Job description

TalentPop is a fast-growing e-commerce support company dedicated to helping brands thrive in today’s digital landscape. As we expand, we’re looking for a creative and results-driven Social Media Marketing Specialist to join our team. If you’re passionate about building engaging online communities, driving brand awareness, and turning followers into customers, we’d love to meet you!

What You’ll Do

• Develop and execute social media strategies across platforms (Facebook, Instagram, TikTok, LinkedIn, etc.) to grow reach and engagement.
• Plan, create, and schedule engaging content (graphics, videos, captions, and stories) aligned with brand voice and campaign goals.
• Monitor performance metrics and optimize campaigns based on insights.
• Stay up-to-date on trends, competitor activity, and platform updates to keep our content fresh and relevant.
• Collaborate with the marketing team on integrated campaigns, paid ads, and influencer partnerships.
• Engage with our online community by responding to comments, messages, and fostering meaningful interactions.
• Support email and digital marketing initiatives with social-first content ideas.

What We’re Looking For

• At least 1 year of experience managing social media accounts for a brand or agency.
• Strong copywriting and content creation skills with an eye for visual storytelling.
• Solid understanding of social media analytics and reporting.
• Familiarity with paid ads, influencer outreach, or SEO is a plus.
• Highly organized, creative, and adaptable in a fast-paced environment.

Technical Requirements

• Stable DSL, Cable, or Fiber internet connection (minimum 15 mbps for both download and upload speed).
• Personal PC or laptop with a minimum i5 processor.

What We Offer

• Annual performance-based salary increases.
• Health and dental insurance or a monthly health stipend.
• Paid Time Off.
• Holiday Bonus.
• Recognition and performance incentives.
• Career growth opportunities in a rapidly scaling company.

Important: To be considered for this position, please make sure to include the following application code in your submission: SMM25. This code helps us quickly identify applicants for the Social Media Marketing Specialist role. Applications submitted without this code may experience delays in processing. Be sure to highlight it clearly when you apply so our recruitment team knows you’ve carefully read the job posting.

Ready to Join Us?

Be part of TalentPop’s mission to help brands grow and succeed online. Apply now and bring your creativity, strategy, and passion for social media to our team!