Senior Marketing Manager

Ilaunch; Johannesburg; On-site; ZAR 400 000 - 500 000; Full time

Job summary

A leading financial services client in Johannesburg is seeking a Senior Marketing Manager to spearhead the internal marketing team. The role involves overseeing digital marketing performance, managing brand budgets, and analyzing customer insights within the banking sector. Ideal candidates will have a Bachelor's Degree in Marketing or related fields, along with 5 years of marketing management experience, specifically in banking or financial services, and a strong grasp of regulatory requirements.

Qualifications

• Minimum 5 years of marketing management experience in Banking / Financial Services.
• In-depth knowledge of regulatory compliance standards.
• Proficient in marketing automation platforms and CRM systems.

Responsibilities

• Lead and manage the internal marketing team.
• Oversee digital marketing and platform performance.
• Maintain relationships with stakeholders.
• Manage brand budgeting.
• Analyze customer insights and market trends.
• Create and maintain analytics reports.

Skills

Marketing management experience

Knowledge of banking regulatory requirements

Proficiency in marketing automation platforms

Social media strategy

Customer insights analysis

Education

Bachelor's Degree in Marketing / Business / Finance

Matric / Grade 12

Job description

Job Description A Leading Financial Services client requires a Senior Marketing Manager to be responsible for leading and managing the internal marketing team.

Responsibilities

• Lead and manage the internal marketing team
• Oversee digital marketing and platform performance
• Maintain relationships with both internal and external stakeholders
• Brand budgeting
• Analyse customer insights and market trends within Banking / Financial Services sectors
• Create and maintain analytics reports
• Track and analyse marketing initiatives

Qualifications

• Matric / Grade 12
• Tertiary Qualification – Bachelor's Degree in Marketing / Business / Finance
• At least 5 years marketing management experience gained within Banking / Financial Services environment
• In-depth knowledge of banking regulatory requirements and compliance standards
• Proficiency in marketing automation platforms and CRM systems
• Well-versed in online marketing tactics and social media strategy

Package & Remuneration

Salary Market Related #J Ljbffr