Senior Manager: Brand & Marketing

Mediclinic Group; Stellenbosch; On-site; ZAR 80 000 - 110 000; Full time

Job summary

A healthcare services provider is seeking a Senior Manager: Brand & Marketing in Stellenbosch, South Africa. This role involves operationalizing the divisional marketing strategy by executing integrated marketing campaigns and supporting regional initiatives. The ideal candidate should have over 6 years of marketing experience, with at least 3 years in a managerial role, and a strong background in omnichannel marketing. The position requires effective team leadership and coordination with cross-functional teams to enhance brand visibility.

Qualifications

• 6+ years in a marketing role, with at least 3 years at a managerial level.
• Hands-on experience managing omnichannel marketing campaigns (B2C).
• Proven experience coordinating with cross-functional teams and external partners.
• Familiarity with brand implementation across digital and physical environments.

Responsibilities

• Plan and execute integrated marketing campaigns across various channels.
• Ensure brand identity application across marketing materials.
• Support regional marketing initiatives and provide tools for local teams.
• Lead planning and execution of sponsorships and health-related events.
• Manage day-to-day marketing operations and vendor coordination.
• Collaborate with internal teams to ensure campaigns align with priorities.
• Develop and inspire team members for high performance.

Skills

Omnichannel Marketing Execution

Brand Implementation & Custodianship

Sponsorship & Event Activation

Marketing Administration & Budget Tracking

Digital Platforms (Social, CRM, Web)

Budgeting & Financial Acumen

Visual Identity and Design Principles

Stakeholder Engagement & Influence

Education

Bachelor’s Degree in Marketing, Communications, Business, or related field

Honours or Postgraduate Diploma in Marketing, Brand Management, or Digital Communication

Certifications in Google Ads, Meta Business, CRM tools, or project management

Job description

Senior Manager: Brand & Marketing

Location: Stellenbosch, South Africa

Closing Date: 14/01/2026

Reference Number: 65978

Recruiter: Fiona Simone Anderson

MAIN PURPOSE OF JOB

To operationalise the divisional marketing strategy through the execution of integrated marketing plans, full-funnel consumer campaigns, and regional support initiatives. This role ensures delivery of omnichannel brand presence, activation of sponsorships and events, and alignment of hospital-level marketing execution with corporate brand standards. The Senior Manager: Marketing also oversees logistical and administrative coordination within the marketing function to support campaign effectiveness and brand integrity.

KEY RESPONSIBILITIES

• Omnichannel campaign execution: Plan and execute integrated, full-funnel consumer marketing campaigns across digital, traditional, CRM, and social channels. Drive measurable lead generation and brand awareness.
• Brand implementation & management: Ensure consistent application of the brand identity across internal and external marketing materials, hospital collateral, and digital assets. Maintain brand quality and adherence to guidelines.
• Regional & hospital marketing support: Act as the central point of coordination for hospital-level marketing initiatives. Support regional teams with campaigns, collateral, and tools to drive local patient acquisition and brand awareness.
• Sponsorship & event activation: Lead the planning, execution, and reporting of sponsorships and health-related events, ensuring alignment with brand strategy, operational excellence, and commercial impact.
• Administrative and logistical marketing support: Manage day-to-day operations including vendor coordination, budget tracking, marketing calendars, internal approvals, and compliance. Ensure seamless marketing function delivery.
• Team collaboration & cross-functional coordination: Collaborate closely with creative studios, analytics teams, and internal stakeholders to ensure campaigns are insight-led and aligned with business priorities.
• People Management: Lead, develop, and inspire the team to deliver high performance, build capacity, and foster engagement aligned to organisational values.

REQUIRED EDUCATION

• Bachelor’s Degree in Marketing, Communications, Business, or related field.

DESIRED EDUCATION

• Honours or Postgraduate Diploma in Marketing, Brand Management, or Digital Communication.
• Certifications in Google Ads, Meta Business, CRM tools, or project management.

REQUIRED EXPERIENCE

• 6+ years in a marketing role, with at least 3 years at a managerial level.
• Hands‑on experience managing omnichannel marketing campaigns (B2C).
• Proven experience coordinating with cross-functional teams and external partners.
• Familiarity with brand implementation across digital and physical environments.

DESIRED EXPERIENCE

• Exposure to healthcare, wellness, or service industries.
• Experience supporting decentralised operations or regional teams.
• Sponsorship and event execution experience in a regulated industry.

REQUIRED SKILLS & KNOWLEDGE

• Omnichannel Marketing Execution.
• Brand Implementation & Custodianship.
• Sponsorship & Event Activation.
• Marketing Administration & Budget Tracking.
• Digital Platforms (Social, CRM, Web).
• Budgeting & Financial Acumen.
• Visual Identity and Design Principles.
• Stakeholder Engagement & Influence.

All applicants will be considered, with the understanding that preference will be given in accordance with the Employment Equity Plan of Mediclinic Southern Africa, as well as internal applicants/employees that meet the minimum requirements.

APPLY NOW

To apply, please visit our career website and submit your application through the designated portal.