SUMMARY
Our client is hiring a Senior Brand Manager !
POSITION INFO : Description
- Analyze, identify, and establish current brand positioning and values
- Research trends and interpret them for the market
- Design and implement a research-based strategy with a core focus on building ranges within the brand
- Measure and consistently interpret brand performance
- Grow and sustain brand equity
- Liaise with suppliers in support of the function ahead of the season
- Conduct sales forecasting, planning, and inventory control in collaboration with the Planner
- Stay informed of market trends and economic conditions to anticipate changes to brand strategy
- Procure the right product at the right price at the right time
- Lead range development
- Manage development samples until confirmation samples are received; manage and track orders
- Maintain supplier communication regarding product
- Maintain customer communication regarding product at all times
- Check and sign purchase orders before sending them to suppliers
- Interpret the BHAG annual plan into GMROI
- Analyze the GMROI annual plan and conduct monthly checks
- Maintain seasonal maps, daily and weekly
- Monitor daily sell-through and take immediate action
Requirements
- Tertiary qualification in Marketing Management, Brand Management, Brand Strategy, or Fashion Retail Marketing Management
- 6–8 years of solid experience as a Brand Manager within the fashion retail sector
- Additional experience as a Senior Buyer within fashion retail with exposure to and understanding of Planning
- Proven experience in building product ranges
- Advanced command of MS Excel
- Strong ability to interpret numerical and sales information to drive the brand
- Willingness to travel locally and internationally, often
- Exceptional business presentation skills
Please note only candidates that meet the minimum requirements will be considered.
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