Senior Account Manager

Dentsu Aegis Network; Sandton; On-site; ZAR 300 000 - 450 000; Full time

Job summary

A leading digital marketing agency in Sandton is seeking an Account Manager to support the Client Director. The successful candidate will manage digital media campaigns, ensure client satisfaction, and oversee performance analysis and budget management. Ideal applicants will have a Bachelor's degree in a related field and 2-3 years of experience in account management. This role offers opportunities for strategic development and requires a proactive, detail-oriented individual committed to driving client success.

Qualifications

• Minimum of 2-3 years of experience in account management, media planning and buying, or campaign management preferably within an agency setting.

Responsibilities

• Manage digital media campaigns across platforms such as Google Ads and Facebook.
• Serve as a primary point of contact for clients, ensuring their satisfaction.
• Monitor and analyze campaign performance and provide insights.
• Oversee media budgets and ensure ROI maximization.
• Work with cross-functional teams for cohesive campaign execution.
• Test new strategies to improve campaign performance.
• Develop digital media strategies for results.
• Identify opportunities for account growth.
• Resolve issues in campaign execution promptly.

Skills

Proficiency in marketing platforms (e.g., Google Ads, Facebook Ads Manager, Telmar)

Basic analytical skills with experience in using analytics tools (e.g., Google Analytics)

Excellent communication, interpersonal and presentation skills

Excellent organizational and project management skills

Ability to analyze data and provide actionable insights

Knowledge of media planning and buying processes

Education

Bachelor's degree in Marketing, Business, Advertising, or a related field

Job description

The purpose of this roles is to support the Client Director in delivery on the account, managing the capabilities and team to ensure on-time delivery and excellence in execution. This is a key role in driving collaboration internally and externally with the client and partners.

Job Description

Key responsibilities

• Campaign Management: Have a basic to strong knowledge of planning, executing, and optimization of digital media campaigns across platforms such as Google Ads, Facebook, Instagram, and programmatic networks.
• Client Relationship Management: Serve as one of the primary point of contact for clients, understanding their needs and ensuring their satisfaction.
• Performance Analysis: Monitor and analyse campaign performance using analytics tools, providing regular reports and insights to clients.
• Budget Management: Oversee media budgets, ensuring efficient allocation and spending to maximize ROI. Manage flow plans timeously and with accuracy.
• Collaboration: Work closely with cross-functional teams, including creative, analytics, and performance team, to ensure cohesive campaign execution.
• Innovation: Stay updated with the latest trends and technologies in digital marketing, testing new strategies to improve campaign performance.
• Strategy: Develop digital media strategies that will deliver results.
• New Business Development: Identify opportunities for account growth.
• Problem Solving: Address any issues or challenges that arise during campaign execution, ensuring timely resolution.

Qualifications

• Education: Bachelor's degree in Marketing, Business, Advertising, or a related field.
• Experience: Minimum of 2-3 years of experience in account management, media planning and buying, or campaign management preferably within an agency setting.
• Skills:
  • Proficiency in marketing platforms (e.g., Google Ads, Facebook Ads Manager, Telmar).
  • Basic analytical skills with experience in using analytics tools (e.g., Google Analytics).
  • Excellent communication, interpersonal and presentation skills.
  • Excellent organizational and project management skills.
  • Ability to analyse data and provide actionable insights.
  • Knowledge of media planning and buying processes.

Desired Attributes

• Detail-Oriented: Strong attention to detail and organizational skills.
• Proactive: Ability to anticipate client needs and proactively address them.
• Team Player: Collaborative mindset with the ability to work effectively in a team environment.
• Adaptable: Flexibility to adapt to changing client needs and market conditions.

This role is crucial for driving the success of clients' digital marketing efforts and ensuring that media investments are optimized for the best possible outcomes.

Location

Sandton

Brand

Iprospect

Time Type

Full time

Contract Type

Permanent