Our client is a national leader in the supply of quality tertiary education in South Africa.
We are seeking an experienced Sales Manager for their campus in Stellenbosch.
Responsibilities
- Business development & Sales Support
- Increase awareness, engagement, and retention by sharing the value proposition of clients' products through regular on-site visits, which may include extensive travel.
- Develop positive relationships and handle customer needs.
- Manage leads and support the daily activities of the full-time career sales team in the specified area/region.
- Manage regional sales budgets and performance of employees and campuses to ensure profitable growth in sales revenue through planning, execution, and team management.
- Oversee all sales-related projects including new product rollouts, training, and support.
- Responsible for process improvement in collaboration with the Sales Director.
- Forecast annual, quarterly, and monthly sales goals.
- Prepare sales-related documents, including stats and reports.
- Assist sales personnel with techniques and strategies.
- Contribute ideas to marketing initiatives and monitor responses.
- Support marketing strategies and initiatives.
- Present and book school appointments as required.
- Build relationships with key individuals—schools, teachers, principals, parents, prospective students.
- Assist with presentations to Grade 11 & 12 learners and create first contact opportunities with learners from Grade 8 to 10.
- Build relationships with funding and student loan organizations.
- Address team concerns professionally and promptly.
- Coordinate school marketing and expos.
- Handle branding, awareness, sponsorship, and client representation.
Database / Lead Generation
- Manage and control data collection against targets per campus/marketer.
- Monitor data collection efforts, aiming for 60-80% collection vs. target groups.
- Ensure swift feedback to leads via information cards after presentations.
- Monitor events and opportunities to enhance lead conversion.
- Work with campus sales teams to maximize event attendance and enrolments.
Overall Marketing & Enrolment Generation
- Implement direct marketing and sales plans.
- Launch new products and solutions, including teacher training and additional programs, to build long-term school relationships.
- Monitor appointment bookings with schools, teachers, prospects, and guardians.
- Manage the mining of career databases for events.
- Work towards strict activity and financial targets.
- Assist with student registration and enrollment processes.
- Participate in awareness campaigns and organize campus events like open days and weeks.
- Attend trade shows and events to market products.
- Maintain overall presence and promotion at schools and events in the region.
- Devise and execute marketing campaigns to increase awareness, sales, and profits.
- Coordinate marketing and sales programs, including roadshows and enrolment drives.
- Act as the liaison for outside, inside, and partner sales teams.
- Collaborate with marketing teams to create effective programs.
- Support company initiatives, share best practices, and serve as an information resource.
- Monitor lead generation effectiveness through school relations.
- Provide feedback on marketing efforts and recommend innovative approaches.
- Research local competitors and industry trends.
- Manage marketing workbooks, stats, CRM, and expenditures.
Requirements
Education
- Sales and/or Marketing qualification beneficial.
Work Experience & Skills
- Experience in academic advising or related careers in post-secondary education preferred.
- Proficiency in Microsoft Office Suite.
- Excellent interpersonal, organizational, and administrative skills.
- Ability to manage multiple tasks, persuade, and influence others.
- Attention to detail, goal-oriented, and capable of working under pressure.
- Experience with CRM applications and handling sensitive information.
- Strong analytical, problem-solving, and sales track record.
Personal Traits
- Excellent presentation and rapport-building skills.
- Client awareness, integrity, interpersonal skills, and a strong work ethic.
- Effective communication, organizing, planning, and conflict resolution skills.
Hours: 45 hours per week, from 08:00 to 16:30, including Saturdays for events as required.
Benefits
- Basic salary: R45,000
- Incentive bonus, laptop, cellphone, petrol card