Product Marketing Coordinator (Sportsbook)

Hollywoodbets; Durban; On-site; ZAR 200,000 - 300,000; Full time

Job summary

A leading online betting company in Durban is seeking a Product Marketing Coordinator to enhance brand visibility and engage with a variety of stakeholders. The ideal candidate has strong analytical skills, experience in social media marketing, and the ability to drive campaigns. This role involves managing relationships with product suppliers, conducting market research, and ensuring the alignment of marketing strategies with business objectives.

Qualifications

• Strong analytical skills to assess market trends and competitor analysis.
• Ability to create designs for marketing materials.
• High accountability and ability to meet deadlines.

Responsibilities

• Engage with product suppliers and manage relationships.
• Maintain current betting platforms and introduce new features.
• Conduct quality assurance tests before product release.
• Develop engaging content for social media platforms.

Skills

Strong analytical skills

Ability to create appealing designs

High sense of accountability

Detail-oriented skills

Job description

Responsibilities

Being a part of the Hollywoodbets Purple Team is an opportunity to become a part of one of South Africa’s biggest success stories. From humble beginnings in Durban, Hollywoodbets has grown into a powerhouse brand operating across Africa and the United Kingdom. And that’s just the beginning. Our talented Team is on a mission to increase our global footprint, ready to take on any challenge because at Hollywoodbets, not even the sky is the limit. Join our Team and let’s reach for the stars.

We have an amazing opportunity for a Product Marketing Coordinator (Sportsbook) to be based in Umhlanga, Durban. Do you think you have what it takes to be our newest Purple Star?

What You’ll Do For The Brand

• Engage with Product suppliers and manage relationships with all product suppliers.
• Maintain all current betting platforms by identifying shortfalls and introducing new features and solutions.
• Identifying new innovations, promotions/ competitions and ways in which to market your product.
• Ensure enhancement of the Company product(s) and Improving the functionality for the end users of these applications.
• Competitor analysis reporting and market research.
• Project lead product testing before releasing to live environment.
• Market awareness and strong Relationship Management abilities.
• Ability to work under pressure.
• Management of various projects across the Ibranch Business.
• Identify root causes of customer and audit queries and look at ways and initiatives to reduce specific customer/audit queries where appropriate, based on the nature of the query.
• Assist and advise the business on what needs are to be met and dictate the flow and user interface to determine what the users must see by providing them with Business Requirement Documents.
• Conduct quality assurance tests.
• New business ideas and improving current business work practices.
• Responsible for reporting on allocated product to the business as per operational requirements.
• Work closely with various stakeholders to achieve objectives related to allocated product in order to achieve growth and visibility in the market place.
• Develop and curate engaging content for social media platforms.
• Assist in the development and management of social media platforms and influencer marketing strategy.
• Manage and maintain a CMS system of Hollywoodbets with uploading of daily and weekly content.
• Segmentation of market and aligning event and concepts for specific markets
• Campaign conceptualization and implementation in collaboration with Team Support
• Event management including planning, branding and working with social media and marketing team for promotion
• Regional specific campaigns and events roll out
• Identify branding and partnership opportunities as well as new business opportunities
• Branding roll out (containers, taxi ranks, billboards, radio, newspaper etc.)
• Consulting and collaborating with retail marketing on brand campaigns
• Training on product and marketing campaigns.
• Advise on improving promotions and personalizing for specific brands/outlets/markets
• Competitor and trend analysis to ensure brand remains innovative and ahead of competition
• Drive promotions and events around company brand ambassadors
• Identify synergies to exploit for business growth and brand awareness
• Monitoring social pages on all platforms and ensuring content is always given to social teams
• Reporting on all activities
• Any other ad hoc duties that might be required

What You’ll Bring To The Team

• Strong analytical skills
• Ability to create designs that are appealing to consumers
• Develop unique designs that convey meaning
• High sense of accountability to one’s work
• Consistently delivers required business results
• Ability to achieve goals and meet deadlines
• Ability to prepare designs and layout for print and website
• Strong detail orientated skills

So, are you ready to level up, learn, and perform at your best? Apply now!

If you have not been contacted within 30 days, kindly consider your application to be unsuccessful.