Product Marketer

LexisNexis; Johannesburg; Hybrid; ZAR 80,000 - 100,000; Full time

Job summary

A leading legal information provider in Johannesburg is seeking a Supervisor for Product Marketing. In this role, you will develop and implement marketing strategies, conduct market research, and enhance customer retention. Candidates should have significant marketing experience, a background in B2B sales, and strong communication skills. The position offers flexible working hours and a focus on work-life balance.

Benefits

Flexible working hours

Wellbeing initiatives

Study assistance

Sabbaticals

Qualifications

• Significant experience in marketing and/or product management.
• Experience in B2B sales or understanding of the sales function.
• Good written and verbal communication skills.

Responsibilities

• Plan and implement marketing strategies and communication plans.
• Conduct marketing and customer research.
• Organize campaigns and launches.

Skills

Marketing experience

B2B sales knowledge

Communication skills

Customer retention

Job description

Do you have excellent marketing acumen?

Do you enjoy collaborating cross-functionally to deliver on common goals?

About our Team

LexisNexis Legal & Professional, which serves customers in more than 150 countries with 11,800 employees worldwide, is part of RELX, a global provider of information-based analytics and decision tools for professional and business customers. Our company has been a long-time leader in deploying AI and advanced technologies to the legal market to improve productivity and transform the overall business and practice of law, deploying ethical and powerful generative AI solutions with a flexible, multi-model approach that prioritizes using the best model from today’s top model creators for each individual legal use case.

About the Role

As Supervisor, Product Marketing, you will plan and implement marketing strategies and communication plans. To ensure success, you will research business trends, competition, and opportunities, and analyze campaign results.

Responsibilities

• Marketing and customer research (Persona creation, competitor analysis, touch points).
• Messaging and positioning of product segment
• Organizing campaigns and launches.
• Measuring and Optimizing: reach; conversions (Lead generation), retention, satisfaction, and loyalty.
• Contributing to segment growth; New sales, conversion rate, retention.
• Collaborating and communicating.

Requirements

• Have significant experience in marketing and/or product management.
• Have experience in B2B sales or understanding of the
  sales function, and software solutions background.
• Have good written and verbal communication skills.
• Be able to bring a new sales.
• Be able to retain existing Lexis Nexis customers for the particular segments.
• Demonstrate some proficiency with concepts and processes.

Work in a way that works for you

We promote a healthy work/life balance across the organisation. We offer an appealing working prospect for our people. With numerous wellbeing initiatives, shared parental leave, study assistance and sabbaticals, we will help you meet your immediate responsibilities and your long-term goals.

• Working flexible hours - flexing the times when you work in the day to help you fit everything in and work when you are the most productive

About the Business

LexisNexis Legal & Professional provides legal, regulatory, and business information and analytics that help customers increase their productivity, improve decision-making, achieve better outcomes, and advance the rule of law around the world. As a digital pioneer, the company was the first to bring legal and business information online with its Lexis and Nexis services.

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