Onboarding & Conversion Optimization Specialist

Blueion Support Services; Gauteng; On-site; ZAR 200 000 - 300 000; Full time

Job summary

A technology-driven service company in Gauteng is seeking an Onboarding and Conversion Specialist to optimize the customer onboarding journey across an Online Casino platform. This role involves executing data-driven strategies to enhance conversion rates, ensuring a seamless user experience. Ideal candidates will have at least 3 years of experience in a marketing conversion role, strong analytical skills, and a passion for continuous improvement through A/B testing.

Qualifications

• At least 3 years experience in a marketing conversion role or digital marketing.
• Strong understanding of conversion rate optimization principles.
• Experience conducting A/B and multivariate tests.

Responsibilities

• Optimize the customer onboarding journey across the Online Casino platform.
• Monitor and improve conversion touchpoints.
• Collaborate with the marketing team to develop conversion optimization campaigns.

Skills

Analytical skills

Communication skills

Project management

Critical thinking

Job description

A technology-driven service company in Gauteng is seeking an Onboarding and Conversion Specialist to optimize the customer onboarding journey across an Online Casino platform. This role involves executing data-driven strategies to enhance conversion rates, ensuring a seamless user experience. Ideal candidates will have at least 3 years of experience in a marketing conversion role, strong analytical skills, and a passion for continuous improvement through A/B testing.