Media & Digital Manager

BSBF; Boksburg; On-site; ZAR 40,000 - 60,000; Full time

Job summary

A leading global consumer products company is seeking a Digital Media and Strategy Manager in Boksburg, Gauteng. The role involves overseeing a comprehensive media and digital strategy to enhance brand performance. The ideal candidate will have extensive experience in media planning and digital marketing, with a focus on data-driven strategies. Join this innovative company aiming to make everyday life easier and healthier for consumers worldwide.

Qualifications

• Minimum 6 years of media and digital experience.
• Minimum 5 years experience in Marketing with an excellent track record in brand management.
• Demonstrated experience in Precision Marketing and Digital Commerce.

Responsibilities

• Oversee creative media and digital strategy.
• Drive global digital strategies for growth.
• Regularly measure and report performance of campaigns.

Skills

Media Planning

Digital Marketing

Content Marketing

Data Analysis

Education

Bachelor's degree in Business Administration

MBA

Tools

Crystal Report

Job description

Overview

Relocation Assistance Offered Within Country

Job Number#168087 - Boksburg Gauteng South Africa

Who We Are

Colgate-Palmolive Company is a global consumer products company operating in over 200 countries specialising in Oral Care Personal Care Home Care Skin Care and Pet Nutrition. Our products are trusted in more households than any other brand in the world making us a household name!

Join Colgate-Palmolive, a caring innovative growth company reimagining a healthier future for people, their pets and our planet. Guided by our core values Caring Inclusive and Courageous, we foster a culture that inspires our people to achieve common goals. Together lets build a brighter healthier future for all.

Scope of Responsibility

This position is responsible for developing and driving the media and digital strategy for the East West Africa Hub with the support and collaboration of the AED Division IBE and Brand Teams. The candidate will use digital and media to drive our core strategies - Brand Connected Experiences, Creative Excellence and data-driven performance.

This role provides delivery for all brand creative & media programs and actions within East West Africa; supports agency management, project delivery and management of creative and media to deliver market excellence, leadership and innovation; supports management of media investment by optimizing media productivity.

Responsibilities

• Overseeing the creative media and digital strategy for the company to drive Brand Connected Experiences, Creative Excellence and data-driven performance
• Drive global digital and media strategies into the Hub to grow digital transformation and demand generation mindset
• Drive strong collaboration with Division IBE and Brand
• Co-design with the Brand leads how to grow mental availability across brands through digital & traditional media
• Manage the delivery across holistic search, websites, social media, programmatic media, CCX, Retail Media / Digital Commerce and Creative Excellence
• Regularly measure, analyze and report performance of all digital marketing campaigns against goals (ROI and KPIs)
• Track and manage related budgets including opportunities to optimize / maximize ATL investments in paid / owned / earned media given synergies with offline activation and traditional media
• Regularly identify trends and insights through credible third-party sources, sharing this with key team members to ensure broad competency development
• Explore and discuss alternative approaches for campaigns with the agency, with particular focus on influencer marketing / KOLs
• Manage the local agencies effectively at keeping financials in control, scope of work and organizational capabilities in place
• Seek efficiencies in agency relationship and be in close contact

Qualifications

• Bachelor's degree with Business Administration or relevant field; MBA preferable
• Minimum 6 years of media and digital experience - agency experience a plus
• Minimum 5 years experience in Marketing with an excellent track record in brand management
• Demonstrated experience: Media Planning / Media Management
• Demonstrated experience: Precision Marketing / Using Data
• Demonstrated experience: People Journeys
• Demonstrated experience: Proficiency in Search (Organic Paid & Content)
• Demonstrated experience: Digital Commerce & retail media
• Demonstrated experience: CRM IP Data
• Demonstrated experience: Programmatic - DCO capabilities
• Demonstrated experience: Personalisation at Scale
• Demonstrated experience: Retail Media
• #LI-FS1

Our Commitment to Inclusion

Our journey begins with our people—developing strong talent with diverse backgrounds and perspectives to best serve our consumers around the world and fostering an inclusive environment where everyone feels a true sense of belonging. We are dedicated to ensuring that each individual can be their authentic self, is treated with respect and is empowered by leadership to contribute meaningfully to our business.

Equal Opportunity Employer

Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, colour, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status (United States positions) or any other characteristic protected by law.

Reasonable accommodation during the application process is available for persons with disabilities. Please complete this request form should you require accommodation.

#LI-Hybrid

Required Experience :

• Manager

Key Skills

• Crystal Report
• Infection Control
• Content Marketing
• Health And Safety Management
• ASP

Employment Type : Full Time

Experience : years

Vacancy : 1