Marketing & Lead Generation Specialist

destinationone Consulting; Remote; ZAR 300 000 - 450 000; Full time

Job summary

A global recruitment firm is looking for a Marketing & Lead Generation Specialist to help scale operations. This remote role requires skills in lead generation, digital marketing, and CRM management, particularly with Zoho. You'll plan and execute digital campaigns, manage compelling content creation, and analyze campaign performance. The ideal candidate has a proactive approach and a strong analytical mindset, aiming for significant KPIs such as a steady stream of qualified leads. Competitive performance-based incentives offered.

Benefits

Performance Bonus up to 20%

Remote role with global team

Growth opportunities

Qualifications

• Experience in lead generation, digital marketing, and CRM management.
• Skilled in creating compelling content.
• Strong communication skills and proactive problem solver.
• Analytical mindset with experience in campaign metrics.

Responsibilities

• Plan & execute digital marketing campaigns.
• Own Zoho CRM: manage data quality and user adoption.
• Align CRM workflows with business strategies.
• Create and manage various content types.
• Lead SEO/SEM strategy and track performance.

Skills

Lead generation

Digital marketing

CRM management

Content creation

SEO/SEM

Analytical mindset

Tools

Zoho CRM

Adobe Creative Suite

Job description

Direct Placement | destinationone Consulting | South Africa

Posted On 23/01/2026

Job Information

Job Opening ID D1C10089

Marketing

State/Province Eastern Cape

City Port Elizabeth

6000

Job Description

At destinationone Consulting , we are re-imagining the world of strategic recruitment, executive search and HR services. Our innovative model destinationoneRAASS™ (Recruitment-As-A-Subscription-Service) provides organizations acrossimpact sectors.

We’re a fast-growing North American company disrupting the recruitment industry, and we’re looking for a creative, data-driven marketer to help us scale. In this role, you’ll own digital campaigns, generate qualified leads, manage our Zoho CRM, and create compelling content that drives real results. If you’re ambitious, results-oriented, and want global exposure across impact sectors — this is your chance to shine.

We’re looking for a Marketing & Lead Generation Specialist to power our growth. This role is perfect for a results-driven marketer who thrives in fast-paced environments and wants clear KPIs, career growth, and exposure to the North American market.

What You’ll Do

• Plan & execute digital marketing campaigns (web, email, social, organic and paid media).
• Own Zoho CRM: manage data quality, dashboards, campaign integrations, and user adoption.
• Partner with Business Development to align CRM workflows with go-to-market strategies.
• Create, publish, and manage content (written, visual, and video) with accuracy and consistency.
• Design marketing assets (graphics, email templates, social visuals) using Adobe Creative Suite.
• Lead SEO/SEM strategy — keyword planning, optimization, and performance tracking.
• Track, analyze, and report on campaign performance with actionable insights.
• Draft and manage RFP/RFQ/proposal content with leadership and subject matter experts.

Requirements

• Experience in lead generation, digital marketing, and CRM management (Zoho a plus).
• Skilled in creating compelling content (written, visual, video).
• Strong communicator, highly organized, proactive problem solver.
• Analytical mindset with experience in campaign metrics, SEO/SEM, and data-driven optimization.
• B2B & B2C marketing experience preferred.

Your KPIs

• Leads: 50–75+ qualified leads/week.
• Campaigns: 15–20% open rates, 3–5% CTR.
• Conversions: 10–15% increase in lead-to-opportunity conversion.
• Content: 5–7 quality content pieces/week.

Compensation & Incentive Structure

• Performance Bonus: Up to 20% of base salary per quarter, tied to KPI achievement.

Why Join Us?

• Work with a North American company disrupting recruitment in government, healthcare, non profits, education, cleantech and other secotrs.
• Remote role with a collaborative, global team.
• Transparent KPIs, fair pay, and real growth opportunities.

To learn more about us and stay updated on opportunities, follow destinationone Consulting on LinkedIn.

Thank you for considering destinationone Consulting—we’re excited to support you in your career journey.